The Three Iconic Dresses: Unpacking Every Detail Of Hailey Bieber's Wedding Wardrobe

As of today, December 10, 2025, Hailey Bieber’s wedding wardrobe remains one of the most influential and talked-about bridal moments of the modern era, setting trends that continue to dominate the fashion landscape. Her decision to wear not one, but three distinct custom gowns for her 2019 wedding to pop superstar Justin Bieber provided a masterclass in celebrity bridal style, blending timeless elegance with high-fashion edge. This deep dive uncovers the fresh details, the legendary designers, and the profound meaning behind each iconic look, cementing the model’s status as a bridal trendsetter. The enduring fascination with her gowns stems from their perfect fusion of traditional bridal silhouettes with Hailey's signature minimalist-chic aesthetic. Each dress served a specific purpose, transitioning seamlessly from a dramatic, lace-embroidered ceremony gown to a sleek, party-ready slip, ensuring her entire wedding day was a curated fashion journey.

Hailey Rhode Bieber: A Quick Biography and Wedding Context

Hailey Rhode Bieber (née Baldwin) is an American model, socialite, and businesswoman, widely recognized for her high-profile modeling career and her marriage to singer Justin Bieber. She is also the founder of the skincare brand Rhode.

• Full Name: Hailey Rhode Bieber (née Baldwin)
• Born: November 22, 1996 (Tucson, Arizona, USA)
• Parents: Stephen Baldwin and Kennya Deodato
• Career: Model, Creative Director, Businesswoman (Rhode Founder)
• Husband: Justin Bieber
• Wedding Ceremony Date: September 30, 2019 (Second, larger ceremony)
• Wedding Venue: Montage Palmetto Bluff, Bluffton, South Carolina
• Stylist: Maeve Reilly

The couple initially married in a private courthouse ceremony in New York City in September 2018. The grand, star-studded celebration, which is the focus of her iconic dresses, took place a year later at the luxurious Montage Palmetto Bluff resort in South Carolina, providing the perfect backdrop for her trio of custom bridal looks.

Look One: The Iconic Off-White Ceremony Gown by Virgil Abloh

The centerpiece of Hailey’s wedding wardrobe was the custom Off-White gown designed by her close friend, the late Virgil Abloh. This dress was a powerful fashion statement that immediately broke the internet and redefined modern bridal wear. It was a tribute to classic style while simultaneously injecting Abloh’s signature streetwear-meets-luxury aesthetic.

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The gown featured a sophisticatedly sensual off-the-shoulder neckline, which elegantly showcased her decolletage. The long, intricate lace sleeves and the pearl beading added a timeless, sophisticated touch, balancing the dramatic elements of the design. The body of the dress was a beautiful mermaid silhouette, hugging her figure before flaring out into a dramatic train.

The most unforgettable element of this look, however, was the cathedral-length veil. In a move that became instantly iconic and highly replicated, the phrase “TILL DEATH DO US PART” was embroidered in bold, capitalised Off-White typography at the hem of the veil. This literal statement, blending traditional wedding vows with a modern, graphic sensibility, was a quintessential Virgil Abloh touch and remains the most talked-about detail of the entire ensemble. The dress also reportedly featured the Off-White logo discreetly incorporated into the pearl detailing, a subtle nod to the designer’s brand identity. The ensemble was a perfect representation of high-fashion bridal elegance.

Look Two: The Sleek Ralph & Russo Reception Dress

Following the emotional ceremony, Hailey transitioned into her second look for the main reception dinner and party. This gown marked a significant shift in style, moving from the elaborate lace of the Off-White piece to something more sleek, sophisticated, and dance-friendly. The second dress was a custom creation by the British couture house Ralph & Russo.

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This gown was a high-neck, long-sleeve silk number that exuded old Hollywood glamour. It featured a halter neckline and an elegant column silhouette, meticulously embroidered with delicate pearl detailing and shimmering crystals. The look was notably more covered than the ceremony dress, yet its form-fitting design and luxurious fabric maintained a strong sense of modern bridal sensuality. The Ralph & Russo look proved that a bride could be both modest and incredibly glamorous, providing an alternative vision for the traditional reception dress.

This mid-wedding change is a popular trend, allowing the bride to enjoy the reception without the constraints of a cathedral train. The choice of Ralph & Russo demonstrated Hailey’s versatility and her intention to showcase different facets of her personal style throughout the evening.

Look Three: The Late-Night Vera Wang Slip Dress

As the night progressed and the dancing intensified, Hailey made her final, most relaxed change into her third custom look: a silk charmeuse slip dress designed by the legendary bridal authority, Vera Wang. This dress was the ultimate late-night party gown, prioritizing comfort and movement while maintaining an undeniable chic factor.

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The Vera Wang design was a simple, yet stunning, ivory silk charmeuse slip dress featuring a sensual plunging back and a delicate cowl neckline. Its minimalist design was a perfect reflection of Hailey's personal everyday style—clean, effortless, and luxurious. The simplicity of the silk charmeuse fabric allowed her to move freely and enjoy the final hours of the celebration. She paired this look with sneakers for the ultimate comfort and a playful, youthful edge, a detail that further cemented her status as a relatable yet aspirational style icon.

The three-dress approach—Off-White for the dramatic statement, Ralph & Russo for the formal glamour, and Vera Wang for the effortless party—provided a complete and unforgettable bridal fashion narrative. It established a new benchmark for celebrity weddings, proving that a modern bride can honor tradition while embracing contemporary, high-fashion design. The entire wardrobe, curated with her stylist Maeve Reilly, showcased the power of custom couture and the lasting legacy of the late Virgil Abloh.