The Viral Meaning Behind "Put Some Lulu On This But" Lyrics: Decoding Pluto & YK Niece's 'WHIM WHAMIEE'

The phrase "put some lulu on this but" has become an undeniable cultural touchstone, dominating social media feeds and defining a new era of unapologetic confidence in hip-hop. As of December 18, 2025, this catchy, braggadocious line is the centerpiece of the viral track "WHIM WHAMIEE," a breakout hit from Atlanta-based rappers Pluto and YK Niece. The song is a full-throttle anthem of financial independence, self-expression, and a cocky flair that has resonated deeply with a global audience, particularly on platforms like TikTok.

Released in early 2025, "WHIM WHAMIEE" quickly transcended its origins to become a certified sensation, driven almost entirely by the magnetic energy of its artists and the instantly quotable, fashion-forward lyric that sparked millions of uses. This deep dive will break down the song's meaning, explore the careers of the artists behind the movement, and give you the complete context of the most searched-for lyric in modern rap.

The Rising Stars: Pluto (Big Pluto) and YK Niece Biography

The success of "WHIM WHAMIEE" is inseparable from the burgeoning careers of its creators, Pluto and YK Niece. Both artists represent the fresh, fearless energy emerging from the Atlanta rap scene, blending raw street credibility with a sharp, social media-savvy image.

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Pluto (Big Pluto) Profile

• Full Name: Jada Amaurie Smith
• Stage Name: Pluto, often referred to as Big Pluto
• Date of Birth: March 9, 2004
• Hometown/Origin: West Side of Atlanta, Georgia
• Career Breakthrough: Gaining widespread attention with the viral success of "WHIM WHAMIEE" in early 2025
• Style: Known for a confident, high-energy, and charismatic delivery.
• Early Career: Began making noise as a 21-year-old rapper from Atlanta, quickly building a significant social media following on platforms like Instagram and TikTok.

YK Niece Profile

• Stage Name: YK Niece
• Role: American rapper and social media sensation
• Hometown/Origin: United States (Known for working within the Atlanta scene)
• Career Trajectory: Known for her "fearless style and catchy tracks," she rose to prominence through her social media presence, including a viral TikTok dance video before the "WHIM WHAMIEE" collaboration.
• Collaboration: Her pairing with Pluto on "WHIM WHAMIEE" cemented her status as a key voice in the new wave of female Atlanta hip-hop.

"Put Some Lulu On This But": Unpacking the Viral Lyric and Song Meaning

The line "put some lulu on this but" is the most quoted and searched-for phrase from "WHIM WHAMIEE." It appears in the song's chorus and encapsulates the track's core themes of luxury, confidence, and exclusivity.

The Lululemon Connection

The term "Lulu" is a direct reference to the high-end athletic apparel brand, Lululemon Athletica. The company is famous for its expensive, high-quality yoga pants and leggings, which have become a status symbol in contemporary fashion. When YK Niece or Pluto rap "put some lulu on this but," they are essentially making a bold statement about their body, their financial success, and their fashion choices.

• Confidence and Status: Wearing Lululemon leggings is a flex—it signifies that the wearer can afford premium, fashionable items, turning a simple outfit into a statement of wealth and self-worth.
• Unapologetic Self-Expression: The lyric is a dismissal of any man's desire or attention unless he can match the high standard set by the rapper's own expensive style. It's a declaration of independence and self-love, where the focus is on the rapper's feeling, not the observer's gaze.
• Slang Entity: The phrase "whim whamie" itself has been linked by Urban Dictionary to the concept of "when you put lulu on your butt," suggesting the song title is a direct nod to the viral fashion statement it promotes.

The Deeper Meaning of "WHIM WHAMIEE"

"WHIM WHAMIEE" is more than just a catchy phrase; it's a manifesto for the modern, independent female rapper. The song, which was produced by industry heavyweights like Zaytoven, Mikey, and Jai, is a sonic celebration of several key themes:

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1. Financial Independence and Success: The lyrics repeatedly emphasize making money ("we gettin' money") and flaunting success. Pluto and YK Niece position themselves as self-made, successful women who are unbothered by "haters" or "stray" men.

2. Cocky Flair and It-Girl Attitude: The track is noted for its "undeniable it-girl attitude" and "cocky flair." It's a full-throttle celebration of living life on one's own terms, prioritizing fun, partying, and looking "fresh to death" while dismissing anyone who looks "funny" (out of place or unstylish).

3. The New Atlanta Sound: The song is a prime example of the new energy running through the Atlanta rap scene in 2025, characterized by fun, playful, yet aggressive tracks that focus on female empowerment, fashion, and financial dominance.

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The Viral Impact and Cultural Relevance

The journey of "WHIM WHAMIEE" from a single release to a cultural phenomenon highlights the power of social media in the modern music landscape. The song's success is a case study in how a memorable lyric can drive a global trend.

The track was officially released on February 3, 2025, and quickly became a TikTok viral hit in March 2025. The simplicity and relatability of the "Lulu" line made it perfect for short-form video content, where users created their own dance challenges, fashion reveals, and comedic skits based on the lyric. The song’s popularity was a major factor in catapulting both Pluto (Jada Amaurie Smith) and YK Niece into mainstream recognition.

The continued relevance of the song, even months after its initial viral peak, is a testament to its infectious beat and the empowering message it delivers. It has inspired remixes, including the popular "Chopnotslop Remix," further cementing its status as a significant hip-hop track of 2025.

In essence, "put some lulu on this but" is not just a line of lyrics; it’s a shorthand for a cultural moment—a declaration of confidence, financial freedom, and a new era of style-conscious, independent rap music.