The $2,000 Action Figure: 7 Shocking Facts About The Travis Scott Rodeo Collectible (OG & 10th Anniversary Edition)

The Travis Scott *Rodeo* action figure is not just a piece of merchandise; it is arguably the most iconic and valuable hip-hop collectible of the last decade, with its original 2015 release now fetching astronomical prices on the secondary market. As of today, December 17, 2025, the figure's legacy has been cemented by the recent drop of a new, highly-anticipated version, the *Rodeo 10 Years Edition*, which has instantly reignited the collecting frenzy and pushed the valuation of the original "La Flame" doll into the thousands. This deep dive will explore the history of the legendary 12-inch figure, detail the key differences between the original and the new 10th Anniversary release, and reveal the current, often shocking, resale values that make this piece of *Cactus Jack* memorabilia a true investment for dedicated fans and collectors alike.

Jacques Bermon Webster II (Travis Scott) Profile & Biography

Travis Scott, born Jacques Bermon Webster II, is one of the most influential and commercially successful American rappers, singers, songwriters, and record producers of his generation. His artistic vision, which blends hip-hop with psychedelic, trap, and experimental sounds, has created a massive cultural footprint that extends far beyond music into fashion, sneakers, and collectibles.

• Real Name: Jacques Bermon Webster II
• Stage Name: Travis Scott, Travi$ Scott, La Flame, Cactus Jack
• Born: April 30, 1991
• Birthplace: Houston, Texas, U.S.
• Occupation: Rapper, Singer, Songwriter, Record Producer, Entrepreneur
• Years Active: 2008–present
• Record Label: Cactus Jack Records, Epic Records, Grand Hustle
• Key Albums: *Rodeo* (2015), *Birds in the Trap Sing McKnight* (2016), *Astroworld* (2018), *Utopia* (2023)
• Notable Collaborations: Nike (Air Jordan line), McDonald's, Dior, Fortnite

The Genesis of a Collectible Icon: The OG 2015 Rodeo Action Figure

The original Travis Scott *Rodeo* action figure was released in 2015 to promote the rapper's debut studio album, *Rodeo*. This piece of merchandise was instantly unique because it was not merely a tie-in; it was the actual star of the album's cover art.

1. The Album Cover Star

The concept of the *Rodeo* album cover featured Travis Scott himself depicted as a 12-inch, articulated action figure. This creative choice symbolized his rise to fame and prominence, transforming the artist into a collectible commodity right from the start.

2. Original Release Details and Price

The original action figure was made available for pre-order and general purchase around the album's release on September 8, 2015. The retail price for this limited edition collectible was set at $150. It stands approximately 12 inches tall and features a moving head, arms, legs, and torso, making it a true action figure rather than a static statue.

3. The 'Very Rare' Variants

While the standard figure is the most common, the initial search for the album cover revealed that there were two different versions of the *Rodeo* cover art, which often translates to subtle variations in the merchandise packaging or even the figure itself. True collectors of the 2015 action figure seek out these potential variants, which can include differences in the color of the figure's outfit or the specific accessories included, dramatically increasing the resale value of a truly "Very Rare" piece.

• The Unseen Story Jessica Simpsons Battle For Privacy And Body Image In A Digital Age Mlvqa

The Rodeo 10 Years Edition: A Fresh $200 Collectible

In a move that thrilled and financially challenged collectors, Travis Scott announced the release of a new action figure as part of the *Rodeo 10th Anniversary Collection*. This release, coinciding with the milestone of his debut album, has immediately become one of the most sought-after pieces of Cactus Jack merch.

4. The 10th Anniversary Drop Details

The new action figure, branded as the Rodeo Album USB [Rodeo 10 Years Edition], was typically bundled with a USB drive containing the album. The retail price for this new collectible was set at $200, a slight increase from the original $150 price point.

5. Key Differences: OG vs. 10th Anniversary

While the overall design is based on the iconic album cover, the 10th Anniversary figure is distinct from the 2015 OG *Rodeo* figure. The new version often comes packaged with the USB album, and there may be subtle changes in the sculpting, paint application, or packaging design to differentiate it as a commemorative piece. For collectors, owning both the 2015 and the 2025 action figures represents the ultimate display of Travis Scott memorabilia.

6. The Shocking Resale Value in 2025

The true measure of the action figure's cultural impact is its performance on the secondary market. The original 2015 Travis Scott *Rodeo* action figure doll is consistently listed for hundreds, and often over a thousand dollars, especially if it is in pristine, unopened condition. Recent listings for the OG figure have shown prices ranging from $999.99 to an astonishing $1,700.00 for a "Very Rare" example.

• The Enduring Legacy Of Haylor 5 Shocking Facts About Harry Styles And Taylor Swifts Relationship 10 Years Later Sf662

Even more telling is the immediate reaction to the new 10th Anniversary figure. Despite its recent release, some collectors have already listed the new *Rodeo 10 Years Action Figure* on resale platforms with prices soaring into the $2,000 to $3,000 range, demonstrating an intense market speculation and the figure's instant collector status.

The Cultural Significance and Topical Authority

The enduring appeal of the Travis Scott *Rodeo* action figure is a testament to the artist's unique brand of marketing and his ability to turn merchandise into high-art collectibles.

7. A Cornerstone of the Cactus Jack Universe

The action figure is a cornerstone entity in the broader Cactus Jack universe. It predates the widespread success of his *Astroworld* and *Utopia* eras and is a physical representation of the *Days Before Rodeo* mixtape's grit and the debut album's ambition. This figure's success paved the way for future high-profile, non-traditional merchandise drops, solidifying Travis Scott's reputation as a master of creative marketing. The figure is more than a toy; it is a symbol of a pivotal moment in hip-hop history, ensuring its value continues to climb for years to come.

Whether you are a completist collector aiming for the full set, including the original 2015 version and the new 10th Anniversary edition, or a fan simply looking for a piece of music history, the Travis Scott *Rodeo* action figure remains one of the most sought-after and expensive pieces of hip-hop memorabilia in the world.

• The One Where They Tanked Jokes 15 Shocking New Secrets From The Friends Tv Show Behind The Scenes G9zdh