The landscape of how Atlanta Braves fans consume their favorite team has undergone a seismic, permanent shift, effective immediately as of this December 2025 update. The name "Bally Sports" is now a relic of the past, replaced by a new, gambling-centric brand following a complex and volatile corporate bankruptcy. This change, which began with the dramatic Chapter 11 filing of its parent company, Diamond Sports Group, has fundamentally altered the broadcast and social media strategy for the Braves, impacting everything from your TV screen to the content you see on X (formerly Twitter).
The saga of "Bally Sports Braves Twitter" is no longer just about social media updates; it's a direct reflection of the biggest upheaval in Regional Sports Network (RSN) history. The key takeaway for every Braves fan is this: the network broadcasting your games has emerged from bankruptcy, rebranded, and secured a unique new partnership to ensure the 2025 season will be available, albeit under a completely new corporate and digital identity.
The End of an Era: Bally Sports Becomes FanDuel Sports Network
The most immediate and visible change impacting the former "Bally Sports Braves Twitter" content is the complete corporate rebranding. Following a lengthy and tumultuous Chapter 11 bankruptcy process, the parent company, Diamond Sports Group (DSG), successfully emerged with a new identity and a new partner.
The RSN group, which operates the channels carrying the Braves, is now known as Main Street Sports Group. More importantly for fans, the channels themselves—Bally Sports South and Bally Sports Southeast—have been rebranded as the FanDuel Sports Network.
From Bally to FanDuel: The Social Media Transformation
This rebrand, which officially took effect in October 2024, means that the social media presence once known as "Bally Sports Braves" is now operating under the new FanDuel banner. The content strategy, which historically included interactive posts, highlight reels, and digital campaigns, will now be integrated into a major commercial partnership with the FanDuel online gaming company.
- New Branding: Expect the official Braves-related RSN accounts to reflect the FanDuel Sports Network South and FanDuel Sports Network Southeast names.
- Content Focus: The partnership is designed to leverage the network's reach for sports betting and gaming content, a fundamental shift from the previous RSN model.
- The Twitter Handle: While the specific Braves-only RSN handle may continue to evolve, the regional accounts like the former @BallySportsSO are now fully part of the FanDuel ecosystem, driving engagement through new digital campaigns.
This massive shift is the direct consequence of the Diamond Sports Group bankruptcy, which was approved by U.S. Bankruptcy Court Judge Christopher Lopez. The entire process has been a high-stakes battle involving Major League Baseball (MLB) and the Braves organization itself.
The Unprecedented 2025 Braves Broadcast Plan
Unlike many other MLB teams whose contracts were rejected by the bankrupt RSN, the Atlanta Braves' deal was one of the few that Main Street Sports Group (formerly DSG) opted to keep. This decision ensures that the vast majority of Braves games will continue to be broadcast on the newly named FanDuel Sports Network South and Southeast for the 2025 season.
However, the biggest news for cord-cutters and fans outside the traditional cable model is a groundbreaking new partnership that offers a significant alternative for viewing.
The Game-Changing Gray Media Simulcast Deal
In a multi-year partnership beginning in 2025, the Atlanta Braves and Gray Media have agreed to a deal that will simulcast 15 regular season games. This is a crucial development for fans, as it means:
- Free Over-the-Air Access: These 15 games will be available for free on Gray Media's local television stations in the Braves' broadcast territory, airing simultaneously alongside the FanDuel Sports Network broadcast.
- Expanded Reach: This move directly addresses the frustration of fans who had lost access to games due to carriage disputes or the high cost of cable packages, providing a new, accessible streaming option.
- Spring Training Coverage: The Gray Media deal also includes the exclusive broadcast of 10 Spring Training games, giving fans earlier access to the team.
This hybrid approach—a combination of the traditional RSN model (now FanDuel) and the free over-the-air simulcast (Gray Media)—is a direct response to the market instability caused by the RSN crisis and the growing demand for more flexible streaming options.
The Familiar Voices of the FanDuel Sports Network Broadcast Team
Despite the tectonic shifts in the corporate and branding structure, the voices bringing the action to life remain a source of continuity for Braves Country. The team behind the mic and on the pre- and post-game shows is set to return for the 2025 season, providing stability amidst the broadcast uncertainty.
The stability of the broadcast crew is a key entity for fan loyalty and a major component of the network's on-air presence.
Key Broadcast Personalities (2025 Season)
The following individuals are confirmed or expected to be part of the broadcast team, now under the FanDuel Sports Network banner:
- Brandon Gaudin: Set to serve his third season as the primary play-by-play announcer. Gaudin's voice has become the new standard for Braves broadcasts.
- Jeff Francoeur: Continues his role as the primary analyst, providing color commentary alongside Gaudin.
- "Braves Live" Crew: The pre- and post-game show, which airs on the FanDuel Sports Network, features a familiar and popular cast, including:
- Treavor Scales
- Peter Moylan
- Nick Green
- Wiley Ballard
- Ashley
The "Braves Live" crew, in particular, plays a vital role in the network's digital and social media strategy, often driving engagement through the same platforms that were once the focus of the "Bally Sports Braves Twitter" discussion. Their presence ensures that the on-air product remains high-quality and familiar, even as the network's name changes.
The Future of Braves Streaming and Digital Engagement
The entire broadcast rights saga, from the Diamond Sports Group filing to the FanDuel rebranding, highlights the central conflict for modern sports fans: the struggle for accessible, affordable viewing. The new FanDuel Sports Network is expected to continue offering a direct-to-consumer streaming service, likely integrated with FanDuel’s betting platform, as a core part of the new Main Street Sports Group strategy.
The social media accounts, now operating under the FanDuel Sports Network name, will be the primary source for real-time updates, interactive content, and promotional material for both the RSN and the new Gray Media simulcast games. For fans, keeping an eye on these digital channels is more critical than ever to navigate the complex new world of Braves baseball broadcasting.
The ultimate goal of the new structure is to stabilize the RSN business while simultaneously exploring new revenue streams through the FanDuel partnership and improving fan accessibility through the Gray Media simulcast. This multi-pronged approach ensures that the Atlanta Braves remain one of the few MLB teams with a relatively clear, albeit dramatically altered, broadcast path forward into the 2025 season and beyond.
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