5 Shocking Truths Behind The "070 Was So Sweet And Willing" Viral Meme

The phrase "070 was so sweet and willing" has exploded across social media feeds in late 2024 and early 2025, becoming one of the most talked-about and curious viral memes of the year. This seemingly simple statement is, in fact, the central line of a notorious copypasta that offers a stark, unfiltered glimpse into an alleged celebrity encounter, contrasting the pleasant demeanor of one star with the "big headed bitch" attitude of her companion. The identity of '070' is the key to understanding the entire phenomenon, pointing directly to a groundbreaking artist in the alternative hip-hop and psychedelic music scene.

As of December 2025, the meme continues to trend, leaving millions curious about the full context and the celebrity at its heart. The '070' in question is the critically acclaimed rapper, singer, and songwriter 070 Shake, whose real name is Danielle Balbuena. The viral quote is tied to a specific public appearance with her former girlfriend, actress Lily-Rose Depp, and has since become an internet shorthand for contrasting celebrity personalities.

The Woman Behind "070": Danielle Balbuena's Complete Profile

The subject of the viral phrase, 070 Shake, is much more than a meme footnote; she is a significant figure in modern music. Born and raised in North Bergen, New Jersey, her stage name is a direct homage to the New Jersey area code (070) she grew up in.

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• Full Name: Danielle Balbuena
• Stage Name: 070 Shake
• Date of Birth: June 13, 1997
• Age: 28 (as of December 2025)
• Birthplace: North Bergen, New Jersey, U.S.
• Occupation: Rapper, Singer, Songwriter
• Genres: Alternative Hip-Hop, Pop Rap, Psychedelic Music
• Record Label: G.O.O.D. Music (formerly)
• Notable Albums: Modus Vivendi (2020), You Can't Kill Me (2022)
• Major Collaboration: Featured on Kanye West’s "Ghost Town" (2018)
• Recent News: Named a Dior Brand Ambassador (2025)
• Relationship Context: Dated actress Lily-Rose Depp (2023-2024)

Balbuena began her career by writing poetry, which she eventually transitioned into music, signing with Kanye West's G.O.O.D. Music label in 2016. Her unique, atmospheric sound and moody, uncontainable vocals have drawn comparisons to artists like Kid Cudi, whom she cites as a major childhood influence.

The Full Context of the "Sweet and Willing" Copypasta and the Viral Meme

The "070 was so sweet and willing" quote is the most positive line in a now-infamous piece of internet folklore known as the "Trench Coat Buttoned to the Top" meme. This viral sensation originated from an anonymous Instagram story post, allegedly recounting a fan's encounter with 070 Shake and Lily-Rose Depp.

The full, uncensored copypasta reads:

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"we approached them with nothing but RESPECT. 070 was so sweet and willing. the big headed b*tch on the right had the craziest attitude. Nd she was grasping onto shake like someone was tryna snatch her"

The post quickly went viral because it provided a scandalous, unverified, yet highly specific account of a celebrity interaction. The phrase "070 was so sweet and willing" immediately positioned Danielle Balbuena as the approachable, kind, and accommodating celebrity. In contrast, Lily-Rose Depp, who was often seen wearing a distinctive trench coat, was labeled the "big headed b*tch on the right" who was "grasping onto shake."

The phrase "so sweet and willing" carries a suggestive undertone, which amplified the meme's virality across platforms like TikTok and Reddit, turning the entire anecdote into a cultural touchstone. The contrast between the two personalities—the generous artist and the "trench coat buttoned to the TOP" companion—is what made the story so compelling and shareable.

The Musical Journey and Topical Authority of 070 Shake

To truly appreciate 070 Shake beyond the meme, one must look at her significant contributions to music. Her sound is a fusion of genres, often incorporating moody, ethereal synths with vulnerable, poetic lyrics, which is a hallmark of Psychedelic Music meets modern hip-hop.

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Her breakthrough moment arrived in 2018 with her powerful feature on Kanye West's track "Ghost Town," which was a standout on the *Ye* album. Her contribution was widely praised for its emotional depth and unique vocal texture, thrusting her into the mainstream spotlight and solidifying her status within the G.O.O.D. Music collective.

Her debut studio album, *Modus Vivendi* (2020), was met with critical acclaim. The title, Latin for "way of life," reflects the album's introspective and genre-bending nature. Tracks like "Glitter" and "Nice to Have" showcased her ability to blend alternative R&B with atmospheric pop rap, creating a sound that was distinctly her own. This was followed by her sophomore album, *You Can't Kill Me* (2022), which continued her exploration of emotional vulnerability and sonic experimentation, further establishing her as a unique voice in the industry.

The Impact of the Meme on 070 Shake’s Public Image

While the "sweet and willing" copypasta is a piece of internet gossip, its widespread dissemination has had a curious effect on 070 Shake's public persona. For many who were previously unfamiliar with her music, the meme served as an introduction, painting her as a genuinely kind and approachable celebrity—a stark contrast to the often-manufactured images presented on social media.

The virality of the phrase, which peaked alongside news of her high-profile relationship with Lily-Rose Depp (star of HBO's *The Idol*), inadvertently boosted her visibility. It humanized her, separating her from the perceived aloofness of Hollywood's elite. Even the mention of her recent appointment as a Dior brand ambassador in 2025 highlights her growing mainstream appeal, demonstrating that her career trajectory is accelerating regardless of the internet's obsession with a single viral anecdote.

Ultimately, the phrase "070 was so sweet and willing" has cemented itself in internet culture, not just for its suggestive nature, but for its role in the "Trench Coat Buttoned to the Top" narrative. It has turned Danielle Balbuena, the artist, into a viral icon of perceived celebrity kindness, ensuring that her name and music continue to resonate with a new, meme-literate generation.