Tim Stokely’s New Subs.com: 5 Ways The OnlyFans Founder Is Changing The Creator Economy In 2024

The phrase "show me the subs" has taken on a new, high-stakes meaning in the creator economy as of December 2025, moving far beyond a simple request for subscribers or subtitles. It now points directly to the latest and most significant challenge to the dominance of OnlyFans: a competing platform called Subs.com, launched by OnlyFans' own founder, Tim Stokely. This new venture is a direct response to the growing dissatisfaction among content creators who feel restricted by current platform policies, high commission fees, and the stigma associated with adult-focused branding. The launch of Subs.com signals a pivotal moment, promising a more inclusive and creator-centric environment for monetization. This deep dive explores the new ecosystem built by the man who defined the subscription model, providing a fresh, unique, and up-to-the-minute look at the platform that has everyone asking: what are "the subs," and how will they change the game? We detail the key features, the controversial fee structure, and the biographical profile of the entrepreneur leading the charge.

Tim Stokely: The Mastermind Behind the New Subs Ecosystem

The story of the new Subs.com platform is inseparable from the career of its founder, Timothy Christopher Stokely. A British businessman and lifelong entrepreneur, Stokely established himself as a dominant force in the digital subscription space before launching his latest venture. His professional journey provides the context for why Subs.com is positioned as the true evolution of the creator economy.

• Full Name: Timothy Christopher Stokely
• Born: July 1983
• Birthplace: Harlow, Essex, England
• Education: Anglia Ruskin University
• Founding of OnlyFans: Stokely launched the content subscription service OnlyFans in 2016.
• Role at OnlyFans: He served as the Chief Executive Officer (CEO) and was instrumental in scaling the platform to a multi-billion-dollar valuation.
• Departure from OnlyFans: Stokely stepped down as CEO in December 2021, selling his stake in the company.
• New Venture: Following his departure, he launched Subs.com to address the persistent challenges and limitations creators faced on existing platforms, including his own former company.

Stokely’s experience at the helm of OnlyFans gave him unparalleled insight into the operational, financial, and ethical pain points of the creator economy. This knowledge is the foundation upon which Subs.com is built, aiming to create a sustainable business model for creators across *all* content categories.

Why Creators are Demanding to "Show Me The Subs" Now

The demand to "show me the subs" is driven by a collective desire among creators for better tools, broader visibility, and less restrictive policies. While OnlyFans popularized the subscription model, its overwhelming association with adult content and its 20% commission rate have pushed many creators—from fitness coaches to musicians and podcasters—to seek a true alternative.

The Pain Points Driving the Exodus

The creator economy is a multi-billion-dollar industry, yet many creators feel their success is capped by platform limitations. The search for a better home has fueled the interest in Subs.com.

• The Stigma of Branding: Despite efforts to diversify, OnlyFans remains synonymous with explicit content. Many mainstream influencers, musicians, and coaches are hesitant to join due to this association, restricting their ability to build a universal brand.
• High Commission Fees: OnlyFans takes a standard 20% cut of all creator earnings. While Subs.com also operates with a 20% commission rate, the perceived value is higher due to enhanced features and a focus on non-adult content.
• Visibility and Discoverability: Many creators on older platforms complain that their content is restricted from reaching new, relevant audiences. Stokely specifically cited this feedback as a direct driver for Subs.com's development.
• Lack of Advanced Tools: As the industry matures, creators and their agencies require more sophisticated tools for team management, content scheduling, and direct fan engagement, which Subs.com is actively developing.

5 Revolutionary Features That Make Subs.com a True OnlyFans Rival

Subs.com is not simply a clone; it is positioned as the "next evolvement of the creator economy," according to Stokely. The platform focuses on providing a versatile, all-inclusive environment where creators can build, monetize, and scale their businesses, regardless of their content category—be it fitness, nude art, sexual wellness, or comedy.

1. The "Shows" Feature: A YouTube-Style Experience

One of Subs.com's most innovative features is "Shows." This tool offers a viewing experience similar to YouTube, allowing creators to host long-form content, podcasts, or series. Crucially, a creator's paid subscription profile sits directly behind the video, simplifying the path from a casual viewer to a paying subscriber. This is a massive step forward for content discoverability and conversion compared to traditional platforms.

2. All-Inclusive Content Categories

Unlike the heavy adult focus of its predecessor, Subs.com is designed to be a platform for all content categories. This broad, inclusive approach is vital for attracting mainstream influencers, musicians, and podcast creators who want the monetization power of a subscription service without the adult-industry association. This move aims to normalize subscription content for a wider audience.

3. Tools for Agencies and Content Teams

Recognizing the professionalization of the creator space, Subs.com is expanding its tools for agencies and content teams. This includes management features that allow teams to coordinate, schedule, and analyze content performance, helping creators scale their operations more efficiently. This focus on business infrastructure is a key differentiator in the competitive landscape.

4. Rapid Platform Onboarding and Migration

The platform emphasizes rapid onboarding for all types of creators, including influencers, musicians, and entrepreneurs. For creators looking to leave other platforms, Subs.com is designed to offer a seamless transition, allowing them to migrate their existing audience and content with minimal disruption. This ease of use is critical for attracting established names.

5. Direct Engagement and Monetization Tools

Subs.com offers a full suite of monetization options beyond basic subscriptions. These tools include:

• 1:1 Audio & Video Calls: Enabling high-value, personalized interactions.
• Custom Content Requests: Allowing fans to commission specific content directly.
• Digital Product Sales: Integrating e-commerce features for selling merchandise or guides.
• Referral Programme: Incentivizing creators to bring new users to the platform.

This focus on diverse revenue streams ensures creators can build a more resilient and profitable business.

The Future of Subscription Content: Subs.com vs. OnlyFans

The emergence of Subs.com, led by the original founder of OnlyFans, has fundamentally reshaped the competitive landscape. While the 20% commission rate is an echo of OnlyFans, the new platform’s commitment to an all-inclusive brand, superior discovery features, and robust tools for professional management presents a compelling case for creators seeking growth. The question is no longer just "show me the subs" (subscribers); it's "show me the better platform." As of late 2025, Subs.com is aggressively positioning itself as the premier destination for the next generation of digital entrepreneurs, signaling that the creator economy is entering a new, more competitive, and potentially more rewarding phase for those willing to embrace change. The battle for the subscription crown has officially begun, and the ultimate winner will be the platform that offers the most value to its content creators.