5 Surprising Facts About Block Inc.'s Power Hub At 1955 Broadway, Oakland

The address 1955 Broadway Suite 600, Oakland, CA 94612, is far more than just a mailing location; it represents the operational heart of a global financial technology giant. As of late 2025, this location remains the official physical and business address cited in numerous corporate filings for Block, Inc. (NYSE: SQ), the company founded by Jack Dorsey and formerly known as Square. This Oakland hub is not merely a satellite office, but a critical anchor point for a company that has strategically embraced a "distributed-work-model," making its presence in the East Bay a central element of its global strategy in the current fiscal year.

The significance of this specific Oakland address has only grown in recent years, especially after Block, Inc. officially shed its designation as a San Francisco headquarters. What was once the home of a rapidly expanding tech startup has evolved into the largest physical office space for a sprawling ecosystem that includes Cash App, Square, Afterpay, TIDAL, and Bitkey. Understanding the function of 1955 Broadway is key to grasping the current direction and corporate structure of one of the world's most influential financial entities.

Block Inc. at a Glance: The Corporate Entity Behind the Address

Block, Inc. is a financial technology company that builds tools to help people and businesses access the economy. The company was founded in 2009 by Jack Dorsey and Jim McKelvey, initially as Square, focusing on small business payment solutions. Following its rebranding, Block now operates a diverse portfolio of businesses, all aimed at increasing access to the global economy.

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• Company Name: Block, Inc. (formerly Square, Inc.)
• Ticker Symbol: SQ (NYSE)
• Founded: 2009
• Co-Founders: Jack Dorsey, Jim McKelvey
• Key Business Segments: Square, Cash App, Afterpay, TIDAL, Bitkey, Proto
• Official Business Address: 1955 Broadway, Suite 600, Oakland, CA 94612
• Industry: Financial Technology (FinTech), Payments, E-commerce, Music Streaming, Bitcoin Infrastructure
• Recent Regulatory Activity: Subject of a Consent Order by the Consumer Financial Protection Bureau (CFPB) in early 2025 concerning Cash App operations.
• Employee Count: Approximately 12,000 global employees (prior to recent restructuring).

The Shift: Why Oakland Became Block's De Facto Major Hub

The transition of Block’s center of gravity to Oakland is a fascinating case study in modern corporate real estate and the post-pandemic work environment. While the company maintains numerous offices globally, the 1955 Broadway location has emerged as its most substantial physical presence, a fact frequently cited in public records and industry analysis.

1. Shedding the San Francisco Headquarters Title

Block, Inc. made a deliberate move to de-emphasize the traditional "headquarters" concept, particularly the one associated with San Francisco. This shift aligns with CEO Jack Dorsey's vision for a distributed-work-model, allowing employees to work from anywhere. However, the Oakland office at 1955 Broadway, a major commercial building in the city’s Uptown district, became the largest physical hub, effectively taking on the role of the primary corporate address for legal and regulatory purposes, including filings with the Texas Department of Banking and the SEC (via Forbes Advisor).

2. A Strategic Location for Talent and Culture

The choice of Oakland is strategic. It offers access to the diverse talent pool of the East Bay while often providing more affordable and expansive office space compared to San Francisco. The 1955 Broadway building itself is situated in a vibrant, transit-accessible area, which aligns with Block's stated commitment to community engagement, even sponsoring local creative initiatives in Oakland.

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3. Anchor Point for Key Business Units

Although Block operates with a distributed model, key operational teams and leadership functions must be anchored somewhere. The Oakland office serves as a central point for administrative, financial, and operational leadership. This address is the location listed for the incorporation of the company and is the contact point for major regulatory bodies like the Consumer Financial Protection Bureau (CFPB) in their 2025 actions against the company.

The Current Context: Block Inc.'s 2025 Operational Landscape

The function of the 1955 Broadway office must be viewed through the lens of Block’s current corporate climate, which has been defined by strategic restructuring and significant future planning in the 2024-2025 period.

The Impact of Corporate Restructuring and Layoffs

In a move to increase efficiency and align with its long-term strategy, Block, Inc. announced significant workforce reductions, shedding nearly 1,000 workers across its various segments. These layoffs, while impacting employees across the distributed network, highlight the company's focus on streamlining operations. The Oakland office, as the largest physical hub, is central to managing this organizational change and executing the new, leaner operational structure. The physical space at 1955 Broadway is now arguably more focused on essential, centralized functions.

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The 2025 Investor Day and Future Strategy

The company is set to host its Investor Day event in November 2025, which will be a crucial moment for Block to articulate its future strategy to the financial markets. While the event itself may be hybrid or remote, the planning and coordination for such a major corporate announcement are often centralized. The official corporate address in Oakland is the nerve center from which these high-stakes, forward-looking strategies are coordinated and communicated, particularly those concerning the growth of Cash App, the integration of Afterpay, and the future of its Bitcoin infrastructure, Bitkey.

The Role of the Address in Regulatory Compliance

As a major financial services provider, Block is under constant regulatory scrutiny. The 1955 Broadway address is the official point of contact for legal and compliance matters. For example, the Consumer Financial Protection Bureau (CFPB) cited this specific address in a January 2025 order related to the company’s Cash App operations. This underscores the address's ongoing legal and administrative importance, cementing its status as the official corporate domicile for compliance and accountability within the United States.

Block Inc.'s Ecosystem and Relevant Entities

The work conducted by the teams anchored at the 1955 Broadway office touches every part of the Block ecosystem. The following entities are intrinsically linked to the corporate structure managed from this Oakland hub:

• Square: The original business, focusing on point-of-sale systems and merchant services for small and medium businesses (SMBs).
• Cash App: A major peer-to-peer payment and financial services platform, which is currently a key growth driver and a focus of regulatory attention.
• Afterpay: The "Buy Now, Pay Later" (BNPL) service that Block acquired, which is being integrated across the Square and Cash App platforms.
• TIDAL: The global music and entertainment platform, which reflects Jack Dorsey's broader interests beyond pure finance.
• Bitkey: Block's self-custody Bitcoin hardware wallet, demonstrating the company's commitment to decentralized finance and cryptocurrency infrastructure.
• Proto: An emerging technology effort focused on building open-source infrastructure for decentralized applications.

In conclusion, the unassuming address of 1955 Broadway Suite 600, Oakland, CA 94612, is a beacon of Block Inc.'s modern corporate identity. It signifies the company's commitment to a distributed workforce, its deep roots in the East Bay tech scene, and its role as the official, legally recognized hub for a multi-billion-dollar FinTech conglomerate navigating a complex regulatory and economic landscape in late 2025 and beyond.