5 Reasons Why Park Gyu Young’s Calvin Klein Campaign Is Her Boldest Move Yet (2025 Update)

The K-drama world has officially crowned a new fashion icon, and she’s not holding back. As of late 2024 and throughout 2025, actress Park Gyu Young has cemented her status as a global style powerhouse, largely thanks to her continuous and buzzworthy collaboration with the iconic American brand, Calvin Klein. Her latest campaign, unveiled in March 2025, alongside fellow star Rowoon, has sparked a massive online conversation, showcasing a bold, confident, and completely transformed image that moves far beyond her beloved K-drama roles.

This article dives deep into the specifics of her groundbreaking Calvin Klein partnership, exploring the concept behind the viral photoshoot, the specific collections she models, and why this move is the most significant step in her journey from versatile actress in hits like Sweet Home and Celebrity to an international fashion muse.

Park Gyu Young: Full Biography and Profile

Known for her chameleon-like ability to inhabit diverse roles, from a tough-as-nails firefighter to a social media influencer, Park Gyu Young has rapidly become one of South Korea's most in-demand actresses. Her recent foray into high fashion modeling, particularly with Calvin Klein, highlights her versatility not just on screen, but in the global media spotlight.

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• Full Name: Park Gyu Young (박규영)
• Date of Birth: July 27, 1993
• Place of Birth: Busan, South Korea
• Agency: Saram Entertainment (formerly JYP Entertainment trainee)
• Debut: 2016 (K-drama Bring It on Ghost)
• Education: Yonsei University (Department of Clothing and Textiles)
• Key K-Dramas & Series:
  • Sweet Home (2020, 2023) - Yoon Ji-su
  • Celebrity (2023) - Seo A-ri (Lead Role)
  • It's Okay to Not Be Okay (2020) - Nam Ju-ri
  • Dali & Cocky Prince (2021) - Kim Dal-li (Lead Role)
  • The Devil Judge (2021) - Yoon Soo-hyun
  • A Good Day to Be a Dog (2023) - Han Hae-na (Lead Role)
• Fashion Partnerships: Calvin Klein (2025 Campaign), BTIL Korea.

The Bold New Era: Park Gyu Young’s 2025 Calvin Klein Campaign Details

The collaboration between Park Gyu Young and Calvin Klein is not a one-off endorsement; it represents a strategic move by the brand to tap into the immense global influence of K-drama stars. The most recent and talked-about campaign was officially unveiled in March 2025, capturing immediate attention worldwide.

A Powerful Partnership with Rowoon

For the March 2025 campaign, Park Gyu Young was paired with actor and former SF9 member Rowoon. This pairing of two highly popular and visually stunning K-stars amplified the campaign's reach, creating a dual-celebrity buzz across fashion and K-pop fan communities. The images, which were a collaboration with Eyesmag, featured both stars in various intimate and stylish settings, projecting a modern, confident, and minimalist aesthetic.

Focus on Underwear and Denim

The core of the 2025 campaign centered on Calvin Klein's iconic underwear collection. The brand utilized Park Gyu Young to showcase the blend of comfort and chic sexiness that defines their contemporary line. The styling was a masterclass in modern casual wear, frequently featuring the actress wearing baggy denim pants or oversized clothing paired strategically with the iconic Calvin Klein logo-banded underwear.

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This approach—combining foundational pieces with relaxed outerwear—perfectly encapsulates the current 'effortlessly cool' trend, making the high-fashion images feel relatable and aspirational at the same time. The campaign successfully positioned her as a symbol of modern confidence and understated glamour.

Decoding the Photoshoot: Concept, Style, and 'Ant-Waist' Phenomenon

The visual concept of the Park Gyu Young Calvin Klein photoshoot was carefully curated to be both minimalist and impactful. It moved away from overly complicated sets, instead focusing the viewer's attention squarely on the actress's natural charisma and stunning physique.

The 'Sporty Lingerie' Vibe

The overall atmosphere of the shoot was described as "sporty lingerie," a concept that blends athletic comfort with sensual style. Park Gyu Young effortlessly transitioned between different moods, from a crop top and denim look to more direct, black-and-white cuts featuring her posing on a bed. She was seen modeling the "Perfectly Fit" line, emphasizing pieces that offer both support and a sleek silhouette.

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This deliberate choice of styling and concept allows the actress to showcase a more mature, powerful, and daring side, a stark contrast to the girl-next-door or quirky characters she often plays on television. The fashion world has praised her ability to naturally pull off every concept presented to her.

The Viral 'Ant-Waist' and Confidence

One of the most talked-about aspects of the campaign was the attention drawn to Park Gyu Young’s incredibly slim physique, specifically her waistline, which media outlets quickly dubbed the 'ant-waist' phenomenon. The images powerfully highlighted her toned figure, showcasing the results of her dedication to fitness.

However, the campaign's success is rooted in more than just her physical appearance. It’s her palpable confidence and comfortable demeanor in the bold styling that truly resonates with audiences. She embodies the Calvin Klein ethos: simple, iconic, and inherently sexy through self-assurance.

From K-Drama Star to Global Fashion Muse

Park Gyu Young's partnership with Calvin Klein is a significant milestone that solidifies her transition into a global fashion muse. In the current media landscape, an actress’s influence is measured not just by her drama ratings but by her global commercial appeal and ability to move product.

By joining the ranks of other international celebrities who have fronted Calvin Klein campaigns, Park Gyu Young has dramatically increased her worldwide visibility. This strategic fashion move capitalizes on the massive success of her Netflix hits, particularly Celebrity, where her character was a social media influencer, and Sweet Home, which has a massive international following.

Her continuous presence in high-profile fashion campaigns throughout 2025, alongside her busy acting schedule, proves that she is successfully balancing her career as a serious actress with her role as a powerful fashion influencer. This duality ensures her name remains consistently at the forefront of both entertainment and style conversations, making her one of the most exciting figures to watch in the coming years.