The McDonald’s Happy Meal toy lineup for May 2025 is officially one of the most anticipated collections of the year, featuring a major transition from a blockbuster movie tie-in to the return of one of the brand's most successful collaborations. As of December 13, 2025, reliable leaks and promotional schedules confirm that the month will be split between the tail end of the highly-promoted *A Minecraft Movie* collection and the launch of a massive, new set of collectible Squishmallows plush toys, giving collectors a very short window to secure both sets.
This article provides the confirmed dates, the full list of collectible toys for the May 2025 run, and a deep dive into why these specific promotions are generating immense buzz across social media platforms like TikTok and Instagram, ensuring you don't miss out on securing the next viral Happy Meal item.
The Confirmed Happy Meal Toy Lineup for May 2025
May 2025 is a critical month for Happy Meal collectors, as the schedule is clearly divided between two major, high-value promotions. The first week serves as the final opportunity to complete a movie-themed set, while the rest of the month introduces a new wave of highly coveted plush collectibles.
Phase 1: The Final Run of A Minecraft Movie Toys (April 1 – May 6, 2025)
The month begins with the conclusion of the major global campaign tied to the live-action movie, *A Minecraft Movie*. This promotion, which began on April 1, 2025, is scheduled to run for just over one month, meaning the first few days of May are your last chance to collect the full set.
- Promotion Dates: Concludes on Tuesday, May 6, 2025.
- The Toys: The set features 12 collectible toys based on characters and elements from the *Minecraft* universe, including iconic figures like Steve, Alex, and perhaps unique mobs or block-themed items.
- Collector's Note: Movie tie-in toys often become rare quickly, especially the final few pieces released toward the end of the promotion. Fans of the video game and the new movie should prioritize these in the first week of May.
Phase 2: The Squishmallows™ Happy Meal® Collection (May 13 – June 9, 2025)
The main event for May 2025 is the highly anticipated return of the Squishmallows Happy Meal collaboration, which is scheduled to start mid-month and run through early June. This collaboration is a massive hit, following previous successful runs.
- Promotion Dates: Tuesday, May 13, 2025, to Monday, June 9, 2025.
- The Set Size: The new collection is expected to feature 12 unique Squishmallows plush toys.
- Confirmed Characters: Early leaks have already identified some of the characters in the 12-piece set, which includes popular Squishmallows like Halley and Wendy.
- The Hype: The Squishmallows collaboration is a proven viral success, driving significant traffic from adult collectors and enthusiasts who aim to complete the entire set, sometimes even seeking out rare variants.
Why the Squishmallows x McDonald’s Collaboration is a Collector’s Dream
The partnership between McDonald's and Squishmallows, the world's best-selling plush toy brand, is more than just a standard Happy Meal promotion; it’s a cultural phenomenon. The May 2025 launch is expected to be one of the biggest toy releases of the year, capitalizing on the massive, dedicated fanbase of the soft, marshmallow-like collectibles.
The Phenomenon of Squishmallows
Squishmallows are known for their incredibly soft texture and unique personalities, each with its own name and backstory. The brand has cultivated a massive following, including a significant adult collector base, which is why the McDonald's Happy Meal versions are so popular. The small, exclusive Happy Meal size makes them a unique category of collectible that adds value to a complete collection.
The Hunt for Rare and Exclusive Entities
The May 2025 set of 12 Squishmallows will inevitably include one or two "Chase" or "Rare" figures. In previous collections, McDonald's has released exclusive characters, such as special versions of Grimace or other McDonald's-themed Squishmallows, which become instantly valuable on the secondary market. Collectors will be on the lookout for:
- The McDonald's Exclusive: A Squishmallow designed to look like a McDonald's character (e.g., Ronald McDonald, Hamburglar) or wearing a McDonald's uniform.
- The Mystery Squishmallow: Often, one toy in the set is kept a secret until launch day to drive curiosity and immediate sales.
- Popular Entities: The inclusion of established fan-favorite characters like Halley the Comet and Wendy the Frog guarantees high demand.
The high topical authority surrounding this promotion stems from the intersection of two global brands, creating a scarcity effect that drives collectors to purchase multiple Happy Meals to complete the full 12-piece set.
The Full 2025 McDonald’s Happy Meal Schedule: What’s Coming Next?
For those planning their collecting strategy beyond May, McDonald's has a robust schedule of promotions planned for the rest of 2025, featuring a mix of returning favorites and new tie-ins. Understanding the full schedule helps collectors prioritize their purchases and anticipate future viral waves.
Key Promotions Confirmed for 2025
McDonald's consistently rotates between movie tie-ins, proprietary brand collaborations, and classic character sets. The 2025 calendar is no exception, featuring several high-profile campaigns:
- January – February: Pokémon – The year kicked off with a highly popular Pokémon collection, a consistent annual hit for the brand.
- February – March: Clean Up / Generic Toys – A brief period featuring a non-branded, educational, or generic toy set, often used as a filler between major promotions.
- April – Early May: *A Minecraft Movie* – The major movie tie-in leading directly into the May transition.
- Mid-May – Early June: Squishmallows – The highly anticipated plush toy collection.
- July: Lil’ McDonald’s – A summer release featuring miniature versions of classic McDonald’s items or characters, a concept that has proven popular with collectors.
- Ongoing: Disney Promotions – McDonald's often runs extended promotions tied to major anniversaries. For 2025, a Disneyland 70th anniversary collection featuring 70 total toys was noted, which could continue to appear in various markets throughout the year.
Tips for Collecting the May 2025 Toys
To maximize your chances of getting the full 12-piece Squishmallows set and the final Minecraft toys, follow these expert tips:
- Prioritize the Transition: Visit McDonald's between May 7th and May 12th. This is the period *after* the Minecraft toys are supposed to end but *before* the Squishmallows officially launch. Some locations may have leftover Minecraft stock, while others might "leak" the Squishmallows early.
- Ask Politely: Always ask the crew member which toy is currently being offered. If you are looking for a specific Squishmallow, they may be able to check their inventory, though this is not guaranteed.
- Check Different Locations: Toy availability varies dramatically by franchise location. If one store runs out of the popular Squishmallows quickly, try a quieter, less-trafficked location.
The May 2025 Happy Meal schedule is a high-stakes collecting period, offering both the conclusion of the *Minecraft* campaign and the launch of the viral Squishmallows set. By being aware of the exact dates and the entities involved, you can ensure your collection remains complete and up-to-date with the latest and most sought-after McDonald's collectibles.
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