The 5 Most Iconic Blake Shelton Tour Shirts: From Honky Tonk Classics To His Hilarious Self-Designed Merch

Blake Shelton’s tour merchandise has evolved into a staple for country music fans, moving from classic black concert tees to unique, personality-driven apparel. As of December 2025, the demand for his latest shirts is peaking, with fans eager to commemorate the ongoing "Back To The Honky Tonk Tour" and the highly anticipated "Friends & Heroes Tour" set for 2025. This deep dive explores the most iconic, sought-after, and—in one case—hilariously self-designed shirts that define his incredible career on the road.

Whether you’re a long-time fan looking for a vintage classic from the Ten Times Crazier Tour or trying to snag the newest graphic tee, understanding the designs, themes, and where to find official Blake Shelton merch is essential for completing your collection. His shirts are more than just concert souvenirs; they are wearable tributes to his down-to-earth charm and status as a country music superstar.

The Current Must-Have: Back To The Honky Tonk Tour 2024 Collection

The Back To The Honky Tonk Tour 2024 merchandise line is a triumphant return to Blake Shelton’s no-frills, traditional country roots, and the shirts perfectly capture that spirit. This collection is currently the most active and widely available, serving as the official gear for his 2024 and early 2025 dates. The aesthetic is clean, bold, and focused on the core message of getting back to the basics of country music.

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1. The Classic 'Back To The Honky Tonk' Graphic Tee

This is the flagship shirt of the current tour. The design is a nod to classic concert memorabilia, featuring a large, often distressed or vintage-style graphic. Key elements typically include:

• Design: A central graphic of Blake Shelton, sometimes a stylized photo or a silhouette, framed by classic country elements like guitars, neon signs, or a honky-tonk bar backdrop.
• Text: Bold, often Western-style or block lettering spelling out "BLAKE SHELTON" and "BACK TO THE HONKY TONK TOUR 2024."
• Reverse Side: The full list of cities and tour dates, which is a hallmark of authentic concert tees and a vital detail for collectors.
• Material & Fit: These are typically printed on soft, high-quality cotton or cotton-poly blend shirts, available in black, charcoal gray, or deep indigo to give them a versatile, rugged look.

The shirt embodies Shelton's down-to-earth charm and undeniable talent, making it a must-have for any fan attending a show or simply wanting to show support for his latest musical escapade.

The Future Icon: Friends & Heroes Tour 2025 Self-Designed Shirt

The merchandise for the upcoming Friends & Heroes Tour 2025 has already generated significant buzz, not for its complex graphics, but for its sheer simplicity and humor. Blake Shelton, known for his witty and self-deprecating personality, took to Instagram to show off a t-shirt he designed himself.

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2. The Hilarious 'I BOUGHT THIS SHIRT FROM BLAKE SHELTON' Tee

This shirt is a brilliant piece of meta-merchandise that leans into the artist's fun-loving brand. It’s a guaranteed future collector’s item because of its unique origin and quote.

• Design: The shirt features a picture of Blake Shelton—often a slightly goofy or candid shot—with a simple, bold text overlay.
• The Quote: The text is the now-famous, self-aware line: "I BOUGHT THIS SHIRT FROM BLAKE SHELTON."
• Intention: This design is a perfect example of how Shelton connects with his audience through humor, making the merchandise feel personal and exclusive, even if it's mass-produced. It’s a stark contrast to the serious graphic tees and is a testament to his evolution as a designer and brand.

A Look Back: Vintage & Classic Tour Shirts That Define His Era

To truly appreciate the current merchandise, a collector must understand the history. Blake Shelton’s past tours feature classic designs that are now highly sought-after on resale markets like eBay and Poshmark. These shirts represent different phases of his career and are crucial for establishing topical authority in any Blake Shelton collection.

3. The 'Ten Times Crazier Tour' (2013-2014) Tee

The Ten Times Crazier Tour was a massive undertaking for Shelton and the shirts from this era are a nostalgic favorite. The tour title itself, taken from a line in his hit song "Mine Would Be You," is iconic.

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• Aesthetic: These shirts often feature a more traditional rock/country concert aesthetic. Designs typically centered around a large, stylized photo of Blake Shelton on the front.
• Color Palette: Predominantly black cotton tees, sometimes with a rhinestone design embellishing the graphic, giving them a distinct early-to-mid 2010s concert feel.
• Collectibility: Finding these in good condition is a prize for vintage country music collectors, as they mark the period when Shelton was firmly cementing his superstar status.

4. The 'Doing It To Country Songs Tour' (2017) Tee

Named after the catchy phrase from his song "Doing It To Country Songs," the merchandise for this 2017 tour was all about the slogan. These shirts are slightly more recent and easier to find, but still highly collectible.

• Slogan Focus: The most popular version features the phrase "I Like Doing It To Country Songs" prominently, often in a striking color like green or yellow on a black background.
• Style: They are typically simple, comfortable Gildan or Alstyle t-shirts, prioritizing wearability and the clear display of the tour name and dates.
• The Vibe: This line reflects a more relaxed, party-centric era of his music, contrasting slightly with the more traditional 'Honky Tonk' feel of the 2024 merch.

5. The Smithworks Vodka Raglan Tee (Non-Tour, but Essential Merch)

While not strictly a tour shirt, any discussion of Blake Shelton apparel must mention the merchandise related to his other ventures, notably his partnership with Smithworks Vodka. These items often appear on his official online store and are a key part of his personal brand.

• Design: Often a raglan-style shirt (three-quarter sleeves) or a simple graphic tee featuring the Smithworks logo or a clever slogan related to the spirit, blending his country image with a lifestyle brand.
• Significance: Collecting these non-tour items, alongside his shirts related to his relationship with Gwen Stefani, adds depth to a collection, showing the full scope of the Blake Shelton brand beyond the stage.

Where to Find Authentic Blake Shelton Tour Shirts

The market for Blake Shelton merchandise is vast, but fans should stick to reputable sources to ensure authenticity and quality. Whether you’re looking for a new 2024 graphic tee or a vintage find, here are the best places to look:

• The Official Blake Shelton Store: The primary source for the newest Back To The Honky Tonk Tour and Friends & Heroes Tour 2025 merchandise. This guarantees you are getting the original design file and highest image quality.
• Official Merch Partners: Websites like Rockabilia and the OpryShop often carry officially licensed apparel, including shirts, hoodies, and other memorabilia.
• Major Retailers: Walmart and other large retailers often sell officially licensed, though sometimes less exclusive, Blake Shelton graphic shirts.
• Resale Marketplaces (Vintage): For older tour shirts like the Ten Times Crazier or Doing It To Country Songs tees, check verified sellers on platforms like eBay, Etsy, Poshmark, and Mercari. Always check seller ratings and look for photos of the tour dates on the back for authenticity.

Collecting Blake Shelton tour shirts is a great way to celebrate his storied career in country music. From the classic black cotton concert tee to the cutting-edge 3D printed designs and his hilarious self-designed slogans, each shirt tells a story of a different tour and a different era of the Oklahoma native’s incredible journey.