The Ultimate Guide To Taco Bell's Frozen Baja Blast: New Flavors, Secret Menu Items, And 2025 Updates

The Mountain Dew Baja Blast Freeze is not just a drink; it’s a cultural phenomenon, and as of December 2025, the legacy is expanding in ways fans could only dream of. This icy, tropical-lime slushie has cemented its status as a permanent menu fixture, but the real excitement lies in the bold new flavor expansions and limited-time offerings that are shaking up the frozen beverage landscape at Taco Bell. The iconic drink’s 20th anniversary has paved the way for unprecedented innovation, including a permanent new Baja flavor and an exclusive, dessert-inspired frozen treat.

For those craving the latest and greatest from the Live Más kitchen, 2025 brings some of the most significant updates to the Baja Blast universe in two decades. From the introduction of the first new permanent Baja flavor to a frozen blended drink that incorporates an actual pie, Taco Bell is ensuring the Baja Blast Freeze remains the king of their frosty menu. Here is everything you need to know about the current offerings, new additions, and the surprising history of this beloved frozen beverage.

The Latest Baja Blast Freeze News & Flavors for 2025

The biggest news for the Baja Blast community in 2025 is the expansion of the core flavor family. For the first time in two decades, Mountain Dew and Taco Bell have introduced a permanent new Baja flavor, proving the brand is committed to evolving the tropical experience.

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Introducing the Mountain Dew Baja Midnight™ Freeze

A bold new chapter in the Baja Blast story began with the launch of the Mountain Dew Baja Midnight™ flavor. This is not a limited-time offering; it has been introduced as a permanent addition to the Baja Blast legacy.

• Flavor Profile: Baja Midnight takes the classic tropical lime base of the original Baja Blast and infuses it with a dark, bold twist of passionfruit flavor.
• Availability: It is available as both a fountain drink and, crucially, as a new frozen slushie, the Baja Midnight Freeze.
• Significance: This is a monumental moment, as it marks the first time a new permanent Baja Blast flavor has been introduced since the original's debut.

The Exclusive Baja Blast Pie Chiller

Beyond the permanent flavor expansion, Taco Bell has been experimenting with dessert-inspired frozen drinks, capitalizing on the popularity of the Baja Blast. A notable new menu item is the Mountain Dew Baja Blast Pie Chiller.

• What it is: This is a sweet and creamy frozen blended beverage that goes beyond a simple slushie. It features real pieces of the iconic Baja Blast Pie blended into the drink.
• The Pie: The Baja Blast Pie itself, a dessert celebrating the flavor, was confirmed to be coming later in 2025, despite earlier delays.
• Limited Availability: This specific Chiller Beverage is a highly exclusive item, initially only available at select Live Más Cafés in Southern California and Texas. This makes it a must-try for dedicated fans who can find a participating location.

Unpacking the Legendary Baja Blast Freeze

While the new flavors generate all the buzz, the original MTN DEW® Baja Blast® Freeze remains the gold standard. This section dives into the core details that make the classic Freeze a year-round favorite.

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The Classic Tropical Taste and Ingredients

The original Baja Blast Freeze is a frozen slushy version of the Mountain Dew Baja Blast soda. It is characterized by its bright, vibrant blue-green color and its unique tropical lime-flavored profile. The flavor is a proprietary blend, exclusive to Taco Bell for decades, which is part of its enduring appeal.

The core ingredients for the Freeze, like most slushie beverages, include carbonated water and high fructose corn syrup, along with the proprietary flavorings and colorings that give it its distinct taste and look. It is important to note that the Freeze is generally considered a low-allergen beverage, being free of major allergens like milk, eggs, and nuts, though cross-contamination is always a possibility in a fast-food environment.

Pricing, Sizes, and the Happier Hour Deal

The Baja Blast Freeze is renowned for being an affordable indulgence, especially when considering the available deals. Pricing can vary by location, but generally, the regular price for a Freeze is around $4.01.

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The most popular way to enjoy the Freeze is during Taco Bell’s Happier Hour. This promotion offers the medium-sized Baja Blast Freeze, or any regular Freeze (such as the Blue Raspberry Freeze or Wild Strawberry Freeze), for just $1. This deal makes it one of the best value frozen drinks in the fast-food industry and a massive draw for afternoon customers.

Nutritional Snapshot

For customers monitoring their intake, the Baja Blast Freeze is primarily a source of carbohydrates and sugar, with virtually no fat or protein. The nutritional content varies significantly by size:

• 20 oz (Medium): Contains approximately 250 calories and 63 grams of net carbs.
• 32 oz (Large): Contains approximately 310 calories. The macronutrient breakdown is 100% carbs.

While a refreshing treat, it is an indulgence, and customers are encouraged to check the most current nutritional information directly on the Taco Bell website, as ingredient substitution may alter the values.

The Bajaversary Legacy: 20 Years of Tropical Craze

The current wave of innovation, including the Baja Midnight Freeze and the Baja Blast Pie Chiller, is a direct result of the massive 20th-anniversary celebration of the Baja Blast, dubbed the "Bajaversary." This milestone cemented the drink's status as a true fast-food icon.

A Partnership for the Ages: Taco Bell and PepsiCo

The creation of Baja Blast was a historic partnership between Taco Bell and PepsiCo (Mountain Dew's parent company). The flavor was specifically formulated to complement the bold, savory flavors of Taco Bell’s menu items, like the Crunchwrap Supreme and Nacho Fries. The exclusive nature of the drink—only available at Taco Bell for the first decade—is what initially fueled its cult following and mystique.

The 20th Anniversary Celebrations (Bajaversary)

The 20th anniversary, celebrated throughout 2024, was an "all out" affair that laid the groundwork for the 2025 permanent additions. Key highlights of the Bajaversary included:

• Free Drink Days: Taco Bell offered free medium Baja Blast Fountain Drinks or Baja Blast Freezes on specific dates in 2024 to commemorate the milestone.
• Baja Blast Gelato: In a surprising move, Taco Bell introduced a Baja Blast Gelato in honor of the anniversary. This dessert was first tested in 2023 and became a major part of the 2024 celebration, demonstrating the flavor's versatility beyond a frozen drink.
• At-Home Availability: The anniversary also saw a significant push for the bottled and canned version of Baja Blast, allowing fans to enjoy the tropical flavor at home, even if they couldn't get to a Taco Bell for the Freeze.

The success of the Bajaversary clearly demonstrated the immense demand for new Baja Blast experiences, which directly led to the permanent launch of the Baja Midnight Freeze and the limited-run Baja Blast Pie Chiller in 2025.

Beyond the Freeze: The Future of Baja

With the introduction of new permanent flavors and dessert-inspired frozen creations, the future of the Baja Blast at Taco Bell looks brighter and more diverse than ever. The brand is clearly leveraging the tremendous topical authority of the Baja Blast name to introduce new entities and menu items.

Customers can expect the classic MTN DEW® Baja Blast® Freeze to remain a staple, especially during the summer months and the daily Happier Hour. However, the new Baja Midnight Freeze offers a compelling alternative for those seeking a darker, passionfruit-infused tropical experience. Keep an eye on local Live Más Cafés for any potential rollouts of the highly coveted Baja Blast Pie Chiller. The tropical craze is alive and well, ensuring that Taco Bell remains the destination for unique and refreshing frozen beverages.