The Demon's Next Act: 5 Shocking New Ventures Of Gene Simmons Post-KISS In 2025

Gene Simmons, the legendary co-founder, bassist, and co-lead singer of KISS, has officially entered a new era following the dramatic conclusion of the band's "End of the Road" farewell tour. As of late , the 76-year-old rock icon, known globally as "The Demon," is proving that retirement is merely a concept for other people, not for a relentless entrepreneur with an estimated $400 million net worth.

The final curtain fell on KISS in a spectacular fashion at Madison Square Garden in December 2023, but the noise surrounding Gene Simmons is louder than ever in 2025. From expanding his solo musical career to engaging in surprising political advocacy and receiving major honors, Simmons' post-KISS life is a masterclass in brand longevity and business acumen.

The Demon's Complete Profile: Gene Simmons Biography and $400 Million Fortune

Gene Simmons' life story is one of incredible transformation, from a young immigrant to a global rock and business mogul. His success is built not just on music, but on a fierce dedication to the KISS brand and a relentless work ethic that continues into 2025.

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• Full Name: Chaim Witz (later changed to Gene Klein, then Gene Simmons)
• Stage Persona: "The Demon"
• Date of Birth: August 25, 1949
• Birthplace: Haifa, Israel
• Mother: Flora Klein (a Hungarian Holocaust survivor)
• Spouse: Shannon Tweed-Simmons (married 2011, together since 1983)
• Children: Nick Simmons (b. 1989) and Sophie Simmons (b. 1992)
• Net Worth (2025 Estimate): A staggering $400 Million
• Primary Role: Bassist, Co-Lead Singer, Entrepreneur, Television Personality

Simmons' fortune is a result of decades of touring revenue, an unparalleled merchandising empire, savvy licensing deals, and investments outside of music. He famously stated that KISS is a brand as much as a band, a philosophy that continues to drive his individual projects.

From Stadiums to Solo Stages: The Expanded Gene Simmons Band Tour 2025

While the KISS machine has been parked, Simmons is far from done with the road. He has emphatically stated that he continues to tour solo because it is "too much fun" to stop.

The Gene Simmons Band has significantly ramped up its schedule in 2025, transforming what started as a brief run into an expanded North American tour with multiple dates.

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The Gene Simmons Band Lineup and Setlist

The solo band offers a unique experience, allowing Simmons to perform deep cuts and tracks that KISS rarely, if ever, played live. The lineup features highly respected musicians, which some fans have noted provides a different, arguably tighter, level of musicianship compared to the later KISS iterations.

• Guitarists: Brent Woods (known for work with Wildside, Sebastian Bach, and Vince Neil) and Zach Throne (known for work with Corey Taylor)
• Focus: The setlists often dive into the 1978 Gene Simmons solo album and various KISS B-sides, offering a fresh take for long-time fans.
• The Draw: This tour proves that Simmons’ personal brand remains a massive draw, capable of selling out venues independently of the iconic KISS logo.

This solo venture is a clear demonstration of Simmons' commitment to his craft, shifting his focus from the massive spectacle of a KISS stadium show to a more intimate, yet still high-energy, performance.

Surprising Political Advocacy and High-Profile Honors in 2025

One of the most unexpected developments in Gene Simmons’ post-KISS career is his increasing visibility in the political and cultural arena. Never one to shy away from strong opinions, his recent activities show a commitment to issues affecting the music industry and a willingness to accept high-profile honors.

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Kennedy Center Honor and White House Visit

In a major cultural moment for 2025, Gene Simmons was named a Kennedy Center honoree. This prestigious award recognizes lifetime contributions to American culture through the performing arts. The honor involved a highly publicized visit to the White House, where he was awarded a medal by President Donald Trump.

This recognition solidifies his legacy beyond the makeup and fire-breathing, placing him in the same tier as other cultural legends. The event sparked some controversy, but Simmons remained unapologetic about accepting the honor for his work in music.

Championing the Radio Royalties Bill

Simmons has also taken his business acumen to Capitol Hill, actively advocating for a radio royalties bill. This legislative effort aims to ensure that artists receive compensation when their music is played on AM/FM radio, a cause Simmons has long championed.

His appearance on Capitol Hill, backed by various conservative groups, highlights his role as a music industry advocate. This move not only supports fellow artists but also reinforces his image as a savvy businessman fighting for intellectual property rights.

The Future of The Demon: Business, Media, and The KISS Legacy

Simmons’ entrepreneurial spirit, which built the KISS Army into a merchandising juggernaut, shows no signs of slowing down. Even with the touring band retired, the KISS brand itself remains a massive, ongoing business entity.

Simmons continues to pursue new ventures, reflecting his enduring belief in the power of branding and media. His current career moves are a calculated blend of music, business, and media projects, ensuring his relevance well into the second half of the decade.

The Enduring KISS Brand

While the "End of the Road" tour was final for the band's live performances, it was not the end of the KISS Universe. The brand's licensing deals for everything from coffins to comic books continue to generate significant revenue. Simmons and Paul Stanley maintain control over this empire, ensuring the legacy—and the income—persists.

Media and Family Projects

Simmons has always been a media personality, from his reality show Gene Simmons Family Jewels to countless interviews. He continues to explore media opportunities, often involving his children, Nick and Sophie Simmons, who are building their own careers in music and media. Simmons’ dedication to his family and their projects remains a key part of his post-KISS life, often blurring the lines between personal and business ventures.

In 2025, Gene Simmons is not just a retired rock star; he is a fully operational, multi-platform brand. By expanding the Gene Simmons Band, engaging in political advocacy, and continuing to manage the vast KISS intellectual property, The Demon is redefining what a "rock retirement" looks like for the modern era. His next act is proving to be just as loud and profitable as his last.