7 Secrets Of Bradley Leake: The Celebrity Hairstylist Behind Kourtney Kardashian's Iconic Looks And His Basic B Beauty Empire

Celebrity hairstylist Bradley Leake has become one of the most sought-after names in the beauty industry, a true powerhouse whose work is constantly setting trends across social media and red carpets. As of December 12, 2025, Leake continues to cement his status as a master of dimensional color and elegant styling, a reputation built on his signature 'California Blonde' and his knack for creating looks that are both aspirational and achievable. His latest appearances, including his attendance at The Daily Front Row's 12th Annual Fashion Media Awards in September 2025, prove he remains at the epicenter of fashion and beauty news.

Leake's journey from the Midwest to the elite Los Angeles beauty scene is a testament to his passion for precision haircutting and sun-kissed color. He has successfully transitioned from a professional stylist to a full-fledged entrepreneur, launching his own product lines and becoming a trusted ambassador for major global brands. This deep dive uncovers the key facts, career milestones, and entrepreneurial ventures that define the man who styles some of Hollywood's biggest names, including reality TV stars from The Kardashians and Selling Sunset.

Bradley Leake: Complete Professional Biography and Profile

Bradley Leake’s career is marked by a rapid ascent from a regional talent to an international celebrity stylist. His detailed profile provides a clear picture of his background and professional trajectory:

• The Enduring Legacy Of Haylor 5 Shocking Facts About Harry Styles And Taylor Swifts Relationship 10 Years Later Sf662

• Full Name: Bradley Leake
• Primary Profession: Professional Hair Stylist, Salon Founder, Entrepreneur, Television Personality.
• Base Location: Los Angeles, California.
• Origin/Early Life: Grew up in the Midwest; is one of three identical triplets.
• Relocation to LA: Moved to Los Angeles in 2017 to further his career.
• Key Ventures: Hair By Bradley Leake (Styling/Salon), Basic B Beauty (Hair Accessories/Products), BRDY JAY (Luxury Hair Products).
• Signature Style: 'California Blonde' (dimensional and customized color), 'Sleek & Elegant Hair,' 'Updated Nirvana Waves,' and 'sun-kissed dimension.'
• Brand Ambassadorships: Hidden Crown Hair (Celebrity Stylist Ambassador), Redken (Brand Ambassador), Color Wow (Social Media Ambassador).
• Notable Clients (Entities): Kourtney Kardashian, Chrishell Stause, Hannah Godwin, Brittany Cartwright, Stassi Schroeder, Anne Winters, Katherine Narducci, Kimmy Shields, and Delilah Belle.
• Recent Activity: Attended The Daily Front Row's 12th Annual Fashion Media Awards in September 2025.

The A-List Clients and Signature Hollywood Looks

One of the main reasons for Bradley Leake's explosive popularity is his extensive and high-profile client roster. His work is consistently featured on red carpets, magazine covers, and reality television, making him a go-to stylist for stars who need their look to be flawless under intense scrutiny.

His association with the Kardashian-Jenner family, particularly Kourtney Kardashian, has elevated his profile significantly. Leake is credited with creating some of her most memorable and sleek hairstyles, often utilizing techniques like sleek half-up/half-down styles and incorporating extensions for volume and length.

Beyond the Kardashian universe, Leake is the trusted stylist for a number of reality TV and social media personalities. Clients like Chrishell Stause and Hannah Godwin frequently showcase his styling, which often involves his signature blend of glamour and natural movement. For instance, he created Hannah Godwin's sleek and elegant look with a detailed tutorial that went viral, demonstrating his mastery of polished, sophisticated styling.

• The One Where They Tanked Jokes 15 Shocking New Secrets From The Friends Tv Show Behind The Scenes G9zdh

Leake's ability to cater to diverse client needs, from the 'California Blonde' color that offers dimensional, sun-kissed highlights to intricate updos and extensions, makes him versatile. He is known for his skill with balayage, dimensional hair color, and precision haircutting, ensuring every look is customized to the individual’s features and hair type.

From Stylist to Entrepreneur: The Basic B Beauty and BRDY JAY Empire

Bradley Leake's influence extends far beyond the salon chair and celebrity trailers. He is a successful entrepreneur who has leveraged his industry knowledge to launch his own highly successful product lines, demonstrating a sharp business acumen.

The Rise of Basic B Beauty

Leake founded Basic B Beauty as a line dedicated to providing chic, trendy, yet affordable hair accessories. The brand name plays on his own name, "Bradley," and his work in the "Beauty" industry. Products like his no-crease clips have become essential tools for both professional stylists and at-home users looking to set a style without leaving marks. The brand is inspired by his clients—ladies who appreciate a good deal without compromising on style.

• Shania Twains Bold Statement Why The Star Chose Nude Photoshoots At 57 Qf9cg

BRDY JAY: Luxury Hair Style

Complementing his accessible line, Leake also launched BRDY JAY, a collection focused on luxury style hair products and accessories. This dual-brand approach allows Leake to capture different segments of the market, offering high-end options for special occasions alongside everyday essentials. The BRDY JAY platform also serves as a hub for his styling tutorials, making his professional techniques accessible to a wider audience.

Bradley Leake's Insider Hair Tips and Brand Partnerships

As a leading figure in the hair world, Leake’s expertise is sought after by major beauty corporations. His role as a Celebrity Stylist Ambassador for Hidden Crown Hair and a Brand Ambassador for Redken highlights his authority in the industry.

The Power of Extensions

Leake is a vocal advocate for clip-in extensions, which he frequently uses to transform his clients’ looks quickly and easily, adding length, volume, and depth. He emphasizes that extensions are a game-changer for achieving glamorous, full-bodied styles that might not be possible with natural hair alone. His partnership with Hidden Crown Hair is a testament to his belief in the transformative power of quality hairpieces.

Mastering the Signature Wave

Leake often shares his secrets for creating his famous looks. For his "updated nirvana waves" or glossy, large curls, he recommends specific product cocktails. He's a social media ambassador for Color Wow, an innovative haircare line, and often uses their products, such as the Color Wow Style-on-Steroids Texture Spray, along with tools like the GHD Platinum+ style iron and Spornette brushes, to achieve his signature controlled-yet-natural finish.

His advice to clients, particularly brides, is to choose a hairstyle that complements their entire look and that they "won't regret," often steering them toward timeless elegance over fleeting trends. This philosophy of enduring style is what keeps his clients loyal and his work fresh and relevant, securing his position as a true icon in the world of celebrity hair.