The $150M Empire: Inside Jake Paul's 7 Most Valuable Companies And Investments In 2025

Jake Paul is no longer just a YouTube star or a professional boxer; he has rapidly transformed into a serious venture capitalist and serial entrepreneur, building a business empire that spans sports, media, and consumer packaged goods (CPG). As of late 2025, the problem child's portfolio includes a sports betting company valued in the hundreds of millions, a high-growth boxing promotion, and a multi-million dollar men's personal care brand, proving his ability to convert attention into tangible equity and long-term business value. This deep dive reveals the full list of his most valuable companies, partnerships, and investments that are cementing his status as a business mogul.

His strategy is clear: leverage his massive social media reach and boxing fame to create instant brand recognition for his ventures. This 'attention-to-equity' playbook, co-developed with key partners like Geoffrey Woo and Joey Levy, has resulted in a diverse and high-value collection of businesses, moving his estimated net worth into the nine-figure range. The following is a comprehensive breakdown of the companies driving Jake Paul's financial success in 2025.

Jake Joseph Paul: Entrepreneur & Professional Boxer Profile

Before diving into the business ventures, it is essential to understand the man behind the brand. Jake Paul's transition from a digital creator to a professional athlete and a serious investor is a core part of his business narrative.

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• Full Name: Jake Joseph Paul
• Born: January 17, 1997
• Birthplace: Cleveland, Ohio, U.S.
• Initial Fame: Rose to prominence on the now-defunct video platform Vine, alongside his older brother Logan Paul, before building a massive following on YouTube.
• Current Career: Professional Boxer, Social Media Influencer, Actor, and Entrepreneur.
• Key Business Partners: Nakisa Bidarian (MVP), Joey Levy (Betr), and Geoffrey Woo (Anti Fund, W).
• Boxing Record (as of late 2025): Paul holds a professional boxing record that has significantly contributed to his financial success through massive pay-per-view (PPV) revenue.

The Core Portfolio: Companies Founded and Co-Founded by Jake Paul

The foundation of Jake Paul's business empire rests on three primary companies he co-founded, each leveraging his unique position in media, sports, and consumer culture.

1. Betr: The Sports Betting and Media Powerhouse

Betr is arguably Jake Paul's most ambitious and highest-valued venture. Co-founded in 2022 with entrepreneur Joey Levy, Betr is a sports betting and media company focused on micro-betting and gamified daily fantasy sports (DFS).

Recent Betr Updates (2025)

The company has shown significant growth and adaptation in 2025.

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• Betr Picks Revamp: The company announced a major revamp of its 'Betr Picks' daily fantasy sports pick 'em platform, updating the user interface for a more user-friendly experience. This relaunch is strategically timed for the 2025 NFL season.
• Betr Arcade Launch: Betr expanded its offerings by launching 'Betr Arcade' within its existing sports betting app. This addition of skill games demonstrates a move to diversify revenue streams beyond traditional sports betting.
• Financial Milestone: The betting app has paid out over $250 million to users since its founding, highlighting its scale in the competitive sports betting market.
• Valuation: The company has raised significant funding rounds, with its valuation placing it as a major player in the rapidly growing sports betting technology sector.

2. W: The $150 Million Men's Personal Care Brand

Launched to capitalize on the massive Consumer Packaged Goods (CPG) market, 'W' is a men's body-care brand designed to appeal directly to Paul's younger male audience.

Co-founded by Paul and his business partner Geoffrey Woo, with CPG veteran Woodie Hillyard serving as CEO, 'W' is a direct-to-consumer success story.

• Valuation & Funding: 'W' secured $14 million in seed and Series A funding, which valued the company at over $150 million.
• Product Focus: The brand focuses on essential men's products, emphasizing great scent and design, a clear pivot from digital content into physical goods.
• Incubator: The brand was incubated through Paul's venture capital firm, Anti Fund, showcasing the internal synergy of his business ecosystem.

3. Most Valuable Promotions (MVP)

Founded in 2021 with his advisor Nakisa Bidarian, Most Valuable Promotions (MVP) is the company that manages Paul's professional boxing career and promotes his fights.

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MVP is considered one of Paul's most successful ventures, directly generating immense revenue through pay-per-view (PPV) sales, sponsorships, and high-profile events.

• Core Business: Boxing promotion and brand agency.
• Strategic Value: MVP is the engine that generates the initial attention and capital, which Paul then funnels into his other ventures like Betr and Anti Fund.
• Key Role: It has been instrumental in elevating Paul from a social media personality to a legitimate, high-earning figure in professional boxing.

The Investor Playbook: Jake Paul's Venture Capital and Equity Stakes

Beyond his operational companies, Paul is an active investor through his venture capital firm, Anti Fund, and his direct equity stakes in high-growth startups. This is where his long-term wealth is truly being built.

4. Anti Fund: The Venture Capital Firm

Co-founded in 2021 with entrepreneur Geoffrey Woo, Anti Fund is a venture capital firm that closed its oversubscribed $30 million Anti Fund I. The firm focuses on investing in technology companies, often backing "rebel and iconoclast" founders.

Notable Anti Fund Investments

Anti Fund has a diverse and high-profile investment portfolio, indicating a sophisticated approach to technology and future-forward industries.

• Artificial Intelligence (AI): Anti Fund has invested in major AI companies, including the groundbreaking firm OpenAI.
• Defense Technology: Investments include Anduril, a defense technology company.
• Prediction Markets: The firm has a stake in Polymarket.
• Incubator Role: Anti Fund successfully incubated both the W men's care brand and Betr Media, proving its capability to launch and scale its own ventures.

5. Olipop: The Health & Wellness Investment

In 2022, Paul invested in the healthy soda brand Olipop during its Series B funding round. At the time of the investment, the company was valued at $200 million. This stake represents a strategic investment in the booming health and wellness CPG sector.

6. Real Estate Portfolio

While not a traditional "company," real estate is a significant component of Paul's wealth strategy. His portfolio includes high-value properties, which serve as a stable, appreciating asset class for his earnings from boxing and business ventures.

7. Other Startup Equity Stakes

Paul's investment portfolio, managed through Anti Fund and direct placements, includes equity in several other technology and entertainment companies, such as:

• Teleport (Miami): A company in the application software industry.
• Tales (California): Another investment within the application software and entertainment space.
• Betr Holdings: Paul continues to invest directly into his flagship sports betting company.

The Secret to Jake Paul's Business Success: Attention-to-Equity

Jake Paul's business model is a textbook example of modern celebrity entrepreneurship. He mastered the art of generating massive, continuous attention—first through Vine and YouTube, and now through professional boxing.

This attention is then strategically funneled into his ventures, providing instant, cost-effective marketing and brand awareness that traditional startups must spend millions to acquire. The success of Most Valuable Promotions (MVP) funds the growth of Betr, which in turn is incubated by Anti Fund, which also co-founded W. It is an interconnected ecosystem designed for maximum efficiency.

As Jake Paul continues to evolve his career in late 2025, the focus is clearly shifting from content creator to serious investor. His portfolio is not just a collection of random businesses; it is a meticulously constructed ecosystem designed to turn his fame into lasting, generational wealth through high-growth technology, sports, and consumer brands.