The LaBrant Fam 2025: 7 Shocking Updates And Controversies That Changed Their YouTube Empire

As of late 2025, the LaBrant Family remains one of the most polarizing and financially successful content creator families on the internet. Despite facing a constant barrage of criticism and multiple high-profile controversies, Cole and Savannah LaBrant have continued to grow their YouTube empire, which now boasts over 12 million subscribers and billions of views. This deep dive covers their current status, updated biography, and the most recent scandals that have kept them in the headlines. The family's journey from a viral musical.ly (now TikTok) couple to a full-fledged family vlogging phenomenon is marked by both massive success and significant ethical debates regarding child privacy and clickbait culture. The information presented here reflects the most current details available, including their latest personal announcements and ongoing business ventures.

The Complete LaBrant Fam: Updated 2025 Biography and Profile

The LaBrant Fam centers around parents Cole and Savannah, and their four children. Their content chronicles their daily life, challenges, pranks, and religious faith, often generating millions of views per video.

• Savannah Rose LaBrant (née Soutas)
  • Born: March 2, 1993
  • Age (2025): 32
  • Role: Matriarch, photographer, and social media influencer. She started her career on musical.ly and had her first daughter, Everleigh, before marrying Cole.
• Cole LaBrant
  • Born: August 21, 1996
  • Age (2025): 29
  • Role: Patriarch, former Vine star, and primary YouTube content creator. Known for his energetic personality and involvement in the family's business ventures.
• Everleigh Rose Soutas
  • Born: December 14, 2012
  • Age (2025): 12
  • Role: Savannah's eldest daughter from a previous relationship. A popular "kidfluencer" in her own right, often featured in dance and fashion content.
• Posie Rayne LaBrant
  • Born: December 28, 2018
  • Age (2025): 6
  • Role: The family's second child, and the focus of some of their most controversial clickbait titles.
• Zealand Cole LaBrant
  • Born: July 29, 2020
  • Age (2025): 5
  • Role: The family's first son.
• Sunday Savannah LaBrant
  • Born: June 1, 2022
  • Age (2025): 3
  • Role: The youngest member of the family.

The LaBrant Family's Staggering Net Worth and Financial Empire

The LaBrant Fam's financial success is undeniable, built across multiple platforms and ventures. Their main source of income is the YouTube channel, supplemented by brand sponsorships, merchandise, and other business projects.

How Much Is The LaBrant Fam Worth in 2025?

Estimates for the LaBrant Fam's collective net worth as of 2025 vary significantly due to the private nature of their earnings, but the most frequently cited figures place their wealth in the multi-million dollar range. Conservative estimates put their net worth around $5.67 million, based purely on YouTube ad revenue. However, more comprehensive analyses that include their massive social media reach (TikTok, Instagram), long-term brand deals, and book sales suggest a figure between $15 million and $25 million. This wealth accumulation highlights the immense profitability of the family vlogging niche when executed on a large scale. Their revenue streams include:

• YouTube AdSense from over 4.6 billion total video views.
• High-value brand sponsorships and integrated product placements.
• Short-form content monetization on TikTok and Instagram.
• Book deals and other media projects.

The 4 Biggest Controversies That Define Their 2025 Narrative

The LaBrant Fam has consistently courted controversy, a factor that often drives their views but also draws intense scrutiny from critics concerned about the ethics of "sharenting" and clickbait. The following are the most high-profile scandals that continue to shape their public image.

1. The "Bear Fruit" App Intellectual Property Scandal

In a recent business venture, Cole and Savannah launched a new app called "Bear Fruit," which quickly became the center of a major controversy. The scandal involved another family who publicly accused the LaBrants of intellectual property theft. According to the accusations, the two families had discussed a potential collaboration on a similar app idea. The LaBrants allegedly distanced themselves, "ghosted" the family, and then launched their own app with a strikingly similar concept. Critics labeled the move a "scam" and an attempt to capitalize on another's work, further damaging the family's reputation for ethical business practices.

2. The Posie "Cancer Documentary" Clickbait Backlash

One of the most widely criticized events in their history was a video titled "She got diagnosed with cancer (documentary)," which was posted when their daughter, Posie, was a toddler. The video's thumbnail and title strongly suggested a serious cancer diagnosis for their young daughter, shocking their massive audience. The content, however, revealed that the family was documenting a health scare involving a lump that turned out to be benign (non-cancerous). Critics immediately condemned the video as a disgusting and manipulative form of clickbait, exploiting a serious illness and their own child's health for views and ad revenue.

3. The "We Adopted Another Baby!" Clickbait

The family is infamous for using dramatic, often misleading, titles to drive traffic. Another notable example was a video titled "We Adopted Another Baby!" While the video was technically true—they fostered a dog—many viewers felt the title was a deliberate attempt to manipulate their audience into believing they had adopted a human child. This pattern of sensationalizing personal events, especially involving their children, has led to ongoing discussions about the negative impact of family vlogging on the well-being and privacy of minors.

4. The "I Legally Adopted Everleigh" Controversy

The LaBrants have also faced scrutiny over their videos involving Everleigh, Savannah's daughter from a previous relationship. A video titled "I Legally Adopted Everleigh and Got Cancelled For Praying Over Trump" was a prime example of their attempts to mix personal family updates with political commentary. The initial adoption claim itself was a source of debate, as Everleigh’s biological father, Tommy Smith, had been a part of her life before his passing. The video's dual-purpose title was seen by many as a cynical attempt to maximize viewership by combining a sensitive legal matter with polarizing political content.

What’s Next for The LaBrant Fam? The 2025 Outlook

The LaBrant family continues to evolve their online presence, but a major personal update has signaled a shift in their family planning.

The Final Chapter of LaBrant Babies

In a significant announcement, Cole and Savannah LaBrant stated that they are "officially" done having kids after the birth of their youngest daughter, Sunday Savannah. This decision marks the end of an era for the family channel, which has heavily relied on pregnancy announcements, gender reveals, and newborn content to generate massive viewership spikes. The focus is now expected to shift more towards the children's individual interests, their home life (including their new house tour videos), and their entrepreneurial ventures like the controversial "Bear Fruit" app. The long-term challenge for the LaBrant Fam will be maintaining their topical authority and high viewership without the consistent novelty of new babies and while navigating the increasing legal and ethical scrutiny surrounding child labor and privacy in the family vlogging industry.