5 Jaw-Dropping Facts About Livvy Dunne’s Explosive $6 Million Post-LSU Career In 2025

Olivia "Livvy" Dunne has redefined what it means to be a student-athlete in the digital age, transitioning from a collegiate gymnastics star at LSU to a full-blown media mogul and one of the highest-earning personalities in the Name, Image, and Likeness (NIL) era. As of late 2025, her career trajectory has soared to unprecedented heights, marked by major magazine covers and a multi-million-dollar valuation.

Following her emotional retirement from gymnastics in early 2025 due to a kneecap injury, Dunne has fully embraced her role as a top-tier influencer and model. Her story is a perfect case study in leveraging social media—specifically TikTok and Instagram—to build a powerful, enduring personal brand that transcends collegiate sports.

Livvy Dunne: Full Biography and Career Profile

Livvy Dunne’s journey is a compelling blend of elite athletics and groundbreaking digital celebrity. Her profile is a testament to the new landscape of athlete endorsement and personal branding.

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• Full Name: Olivia Paige Dunne
• Nickname: Livvy
• Date of Birth: October 1, 2002
• Age (as of Dec 2025): 23
• Hometown: Hillsdale, New Jersey
• Amateur Career: Trained at ENA Paramus. Competed at the 2017 U.S. Classic and the 2018 U.S. Gymnastics Championships.
• Collegiate Career: LSU Tigers Women's Gymnastics (2021–2025). Her time with the LSU Tigers in Baton Rouge culminated in an emotional end to her final season in early 2025.
• Injury: Her collegiate career was cut short in early 2025 due to a painful kneecap injury.
• Major Endorsements (NIL): Vuori, American Eagle, Crocs, ACCELERATOR, Motorola, Grubhub, Bodyarmor, and a multimillion-dollar deal with Passes.
• Modeling Career: Sports Illustrated Swimsuit model (debut 2023, Cover Star 2025), Maxim Winter 2025 Cover Star.
• Partner: Paul Skenes (Top MLB Pitcher).

1. The $6 Million Net Worth and Unstoppable NIL Valuation in 2025

Livvy Dunne has solidified her status as the most commercially successful female college athlete of all time. Even after her retirement from collegiate gymnastics, her financial value continues to climb.

The NIL Empire's Current Value

As of 2025, Livvy Dunne’s total net worth is estimated to be in the $6 million range.

Her Name, Image, and Likeness (NIL) valuation remains astronomical. In January 2025, her NIL valuation was estimated at a cool $4.2 million, a significant increase from $3.9 million just months earlier in August 2024.

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She was the highest-paid female college athlete, earning substantially through her social media presence and a diverse portfolio of brand partnerships.

A Portfolio of Blue-Chip Brand Deals

Dunne’s success stems from strategic partnerships with major companies. Her brand deals are not limited to athletic wear but span technology, food, and fashion.

Key partnerships include the activewear brand Vuori and the clothing retailer American Eagle. She also signed deals with global footwear brand Crocs, energy drink ACCELERATOR, and technology giant Motorola.

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Her multimillion-dollar deal with the creator platform Passes further cemented her transition into a business-focused influencer, showcasing her ability to monetize her massive digital following.

2. From LSU Leotards to SI Swimsuit Cover Star: The Modeling Breakthrough

The biggest update in Livvy Dunne's post-LSU career is her elevation in the modeling world. She has successfully leveraged her athletic physique and social media fame into mainstream modeling success.

Gracing the SI Swimsuit 2025 Cover

After making her debut in the 2023 issue, Livvy Dunne was announced as one of the four cover stars for the prestigious 2025 Sports Illustrated Swimsuit Issue.

The stunning pictorial was photographed by Ben Watts in Bermuda. Her fellow cover stars for the 2025 edition include actress Salma Hayek Pinault, model Lauren Chan, and fellow gymnast Jordan Chiles.

She also participated in the SI Swimsuit Runway Show during Swim Week in Miami, further establishing her presence in high-profile fashion events.

The Maxim Winter 2025 Feature

In a major move that signaled her full transition into a post-collegiate career, Dunne also graced the cover of Maxim's Winter 2025 issue.

This dual-cover success in 2025—Maxim and Sports Illustrated—underscores her status as one of the most visible and sought-after media personalities in the world.

3. The Unrivaled Social Media Dominance and Digital Empire

At the core of Livvy Dunne's financial and cultural power is her massive, engaged social media following. Her ability to blend her life as an athlete, student, and model has created a unique and highly marketable brand.

The 10 Million Follower Milestone

Dunne boasts a combined social media following of well over 10 million fans.

Her primary platforms are TikTok, where she has approximately 8 million followers, and Instagram, where her follower count is around 5.4 million as of late 2025.

This massive digital reach allows her to command top dollar for her endorsements, making her a powerhouse in the creator economy. Her content, which often features lifestyle vlogs, fitness routines, and fashion, continues to drive immense engagement.

The 'Sweet Like Cinnamon' New Adventure

Following her retirement from collegiate gymnastics in December 2025, Dunne posted an update hinting at a major career shift. She is now "embracing her new role" and embarking on a "new adventure," which is clearly focused on her modeling and business ventures.

Her journey, which saw her become the top-earning NCAA athlete after the NIL rules change in 2021, is now entering a new phase where she is a full-time entrepreneur and influencer, completely independent of her collegiate status.