Selena Gomez's Billion-Dollar Year: 5 Major 2025 Updates On Marriage, Wizards, And Rare Beauty

Selena Gomez has cemented 2025 as one of the most transformative years of her career and personal life, transitioning from a beloved actress and pop star to a powerful business mogul and, most recently, a newly married woman. The multi-hyphenate star has dominated headlines with major professional announcements, including a highly anticipated return to her Disney roots, while simultaneously navigating a massive valuation for her cosmetics line, Rare Beauty.

The current date is December 10, 2025, and the latest updates confirm Gomez is at the peak of her influence, balancing her creative projects with a significant commitment to mental health advocacy through the Rare Impact Fund. From her stunning red-carpet appearances to new film roles that showcase her dramatic range, here is a deep dive into the most current and essential Selena Gomez news.

Selena Gomez: 2025 Biography and Profile

Selena Gomez’s profile has evolved dramatically over the past two years, moving her status from a former Disney star to a global entrepreneur and A-list producer. Her current estimated financial standing reflects the staggering success of her business ventures, particularly Rare Beauty.

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• Full Name: Selena Marie Gomez
• Date of Birth: July 22, 1992
• Place of Birth: Grand Prairie, Texas, U.S.
• Age (as of 2025): 33
• Primary Occupations: Actress, Singer, Producer, Businesswoman (Rare Beauty Founder)
• Spouse: Benny Blanco (m. September 27, 2025)
• Estimated Net Worth (2025): Between $700 million and $1.3 billion, largely driven by the valuation of Rare Beauty.
• Major 2025 Highlights: Marriage to Benny Blanco, starring role in *Only Murders in the Building* Season 5, Executive Producer/Star in *Wizards Beyond Waverly Place*, and the Rare Beauty x Tajín collaboration.

The Billion-Dollar Empire: Rare Beauty’s 2025 Dominance and New Products

The biggest story surrounding Selena Gomez’s financial and entrepreneurial success in 2025 is the monumental performance of her beauty brand, Rare Beauty. The brand was officially crowned the most popular celebrity beauty brand of 2025, surpassing major competitors like Fenty Beauty and Kylie Cosmetics.

Rare Beauty’s Valuation and Impact Fund

Rare Beauty’s soaring valuation is the primary factor pushing Gomez’s net worth into the billionaire conversation. Analysts estimate the company’s worth is in the billions, reflecting its massive popularity and market penetration, especially with the viral success of products like the Soft Pinch Liquid Blush.

Beyond sales, the brand’s core mission remains the Rare Impact Fund, which is dedicated to expanding access to mental health services for young people. In October 2025, Rare Beauty and Sephora partnered once again for a campaign where 100% of new fragrance sales were donated to the fund, underscoring Gomez’s commitment to mental health advocacy.

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The Latest 2025 Rare Beauty Product Launches

To maintain its market lead, Rare Beauty continued to innovate with unique and buzzworthy product drops throughout 2025. The most surprising and talked-about launch was the Rare Beauty x Tajín Cheek & Lip Set, a collaboration with the popular Mexican seasoning brand. This spicy, vibrant collection launched in August 2025 and quickly became a viral sensation, showcasing the brand’s willingness to take creative risks.

Additionally, the brand expanded its successful Find Comfort line, which features products like the Hydrating Body Mousse and Body & Hair Fragrance Mist, reflecting Gomez’s focus on self-care and comfort. Furthermore, Gomez revealed in September 2025 that the packaging for Rare Beauty was deliberately designed to be easy to open, a consideration influenced by her own struggles with arthritis.

From True Crime to Teen Wizard: Selena Gomez’s Dominant 2025 Acting Slate

While her music career has taken a backseat to her acting and business endeavors—with Gomez hinting she may prioritize film and television—her 2025 acting slate is arguably the strongest of her career.

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The Return of Alex Russo in ‘Wizards Beyond Waverly Place’

The biggest news for longtime fans is Gomez’s return to the Disney Channel universe. The highly anticipated *Wizards of Waverly Place* reboot officially received its title in 2025: “Wizards Beyond Waverly Place.”

Gomez is not only reprising her iconic role as the beloved Alex Russo, but she is also taking on the crucial role of Executive Producer. The new series focuses on her brother, Justin Russo (played by David Henrie), who has settled down with a family, only to have a young wizard in training enter his life. Gomez is set to guest star in the pilot and will make recurring appearances throughout the series, marking a nostalgic and significant return to her roots.

Only Murders in the Building and the Linda Ronstadt Biopic

In addition to her Disney return, Gomez continues her critically acclaimed role as Mabel Mora in the Hulu hit, *Only Murders in the Building*. Fans can expect to see her alongside co-stars Steve Martin and Martin Short when Season 5 premieres on September 9, 2025.

On the film front, Gomez is preparing for a major dramatic challenge: portraying legendary singer-songwriter Linda Ronstadt in an untitled biopic. Ronstadt is an 11-time Grammy winner, and the role is seen as a pivotal opportunity for Gomez to showcase her vocal and dramatic depth to a new audience. The project is currently in development, generating significant buzz in Hollywood.

Personal Life: Selena Gomez and Benny Blanco’s 2025 Wedding

The most personal and heartwarming update of 2025 was the confirmation of Selena Gomez’s marriage. After announcing their engagement in December 2024, Gomez and record producer Benny Blanco tied the knot in a private ceremony.

The couple married on Saturday, September 27, 2025, in Santa Barbara, California, sharing the happy news and dreamy photos with fans shortly after. The wedding follows a period of public appearances, including their joint attendance at the 2025 Emmy Awards, where they were noted as one of the cutest couples of the night. This major life event marks a new chapter for the star, adding a layer of personal stability to her already booming professional life.