The Jordan Dynasty: Where Are Michael Jordan's 5 Kids Now? (2025 Update)

Michael Jordan, arguably the greatest basketball player of all time, has built a legacy that transcends the court, but the question of what his children are doing remains a constant source of public curiosity. As of December 10, 2025, the five children of the NBA legend—Jeffrey, Marcus, Jasmine, Ysabel, and Victoria—are carving out their own paths, with recent headlines ranging from high-stakes tech investments and corporate leadership to celebrity relationship drama and legal issues.

The Jordan name carries immense weight, and for his kids, navigating that spotlight means balancing personal ambition with the expectations of a global icon's offspring. While the older three are deeply entrenched in business and the sports world, the youngest twin daughters are growing up in relative privacy. This deep dive uncovers the most current and unique updates on the next generation of the Jordan dynasty, revealing their current careers, ventures, and latest news.

The Jordan Children: A Complete Family Biography

Michael Jordan is a father of five, with three children from his first marriage to Juanita Vanoy and twin daughters from his current marriage to Yvette Prieto.

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• Jeffrey Michael Jordan
  • Born: November 18, 1988
  • Age (2025): 37
  • Mother: Juanita Vanoy
  • Current Profession: Entrepreneur, Co-Founder of Heir Inc. and Jordan Avakian Group (JAG).
  • Education: University of Illinois, University of Central Florida.
• Marcus James Jordan
  • Born: December 24, 1990
  • Age (2025): 34
  • Mother: Juanita Vanoy
  • Current Profession: Entrepreneur, Founder of the now-closed Trophy Room boutique, media personality.
  • Education: University of Central Florida.
• Jasmine Mickael Jordan
  • Born: December 7, 1992
  • Age (2025): 32
  • Mother: Juanita Vanoy
  • Current Profession: Field Representative for Sports Marketing at Jordan Brand (Nike).
  • Education: Syracuse University.
  • Note: She is the only daughter from the first marriage and has made Michael Jordan a grandfather.
• Ysabel Jordan
  • Born: February 9, 2014
  • Age (2025): 11
  • Mother: Yvette Prieto
  • Note: Twin sister of Victoria, raised largely out of the public eye.
• Victoria Jordan
  • Born: February 9, 2014
  • Age (2025): 11
  • Mother: Yvette Prieto
  • Note: Twin sister of Ysabel, raised largely out of the public eye.

Jeffrey Jordan: The Entrepreneurial Heir and Tech Investor

Jeffrey Jordan, the eldest son, has firmly planted himself in the world of technology and venture capital, leveraging his father's legacy to build his own empire. Unlike his brothers, his career path has focused less on the lifestyle brand side and more on high-level business strategy and investment.

The $10 Million Heir Inc. Venture

Jeffrey's most significant and recent venture is Heir Inc., a company he co-founded with his father. Heir Inc. is a blockchain-based social platform designed to allow athletes to connect directly with their fans and monetize their content. The company successfully raised US$10 million in seed funding, a clear signal of serious investor confidence in the Jordan name and Jeffrey's vision for the future of athlete-fan engagement in the Web3 space.

This move positions Jeffrey not just as the son of an icon, but as a serious player in the burgeoning athlete-technology sector, focusing on digital assets and direct-to-consumer relationships. He is actively seeking new investments and his latest recorded investment was in the company Laborup on August 28, 2025, demonstrating his continuous involvement in the VC world.

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In addition to Heir Inc., Jeffrey co-founded the Jordan Avakian Group (JAG) in 2020, a Chicago-based firm that further solidifies his role as an entrepreneur and business strategist outside of the traditional sports world.

Marcus Jordan: Celebrity Drama, Legal Issues, and Life After Larsa Pippen

Marcus Jordan's life has been the most scrutinized by the media, largely due to his high-profile and controversial relationship with Larsa Pippen, the ex-wife of his father's former teammate, Scottie Pippen.

The Tumultuous Breakup and New Headlines

The relationship between Marcus and Larsa Pippen ended in 2024, but the ripple effects continue to make headlines in 2025. Larsa Pippen has since moved on and is reportedly set to marry a new partner, Jeff Coby, in November 2025, effectively closing the chapter on her time with Marcus. Marcus, meanwhile, has been seen with new partners, seemingly unfazed by his ex's public life.

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However, Marcus has faced more serious, recent challenges. News of his arrest in Florida for DUI and cocaine possession has surfaced, sparking outrage and drawing negative attention to the family name. This incident, coupled with a controversial social media post, has put the 34-year-old entrepreneur at the center of a media storm, highlighting the immense pressure that comes with being the son of a global sports legend.

While his retail venture, the Orlando-based sneaker boutique Trophy Room, has been a successful brand extension of the Jordan legacy, his personal life continues to dominate the public narrative, often overshadowing his business endeavors.

Jasmine Jordan and the Twin Daughters: Corporate Leadership and Privacy

Jasmine Jordan, the only daughter from Michael Jordan's first marriage, has chosen a path that merges her family's name with her own professional ambition, while the youngest twins remain intentionally shielded from the spotlight.

Jasmine's Crucial Role at Jordan Brand

Jasmine has strategically built a corporate career within the family's most iconic business: the Jordan Brand at Nike. After spending five seasons as a coordinator of basketball operations for the Charlotte Hornets (a team her father owned), she transitioned into a key role as a Field Representative for Sports Marketing at Jordan Brand.

In this capacity, Jasmine is responsible for scouting and representing female athletes, ensuring that the Jordan Brand's roster and marketing efforts are inclusive and forward-thinking. She works directly with Jordan Brand athletes playing for the Charlotte Hornets, managing their needs and endorsements. Her position is a powerful blend of corporate strategy and direct athlete relations, making her one of the most influential figures in the next generation of the Jordan business empire. Jasmine is also a mother, having made Michael Jordan a grandfather, adding another layer to her personal and professional life.

The Private Lives of Ysabel and Victoria Jordan

Ysabel and Victoria Jordan, the twin daughters born in 2014 to Michael Jordan and his second wife, Yvette Prieto, have the most private lives of all the Jordan children. Now 11 years old, they are being raised with a high degree of privacy, a stark contrast to the constant media attention that followed their older siblings.

Their public appearances are rare, typically limited to brief sightings during family vacations or major public events where their father is honored. This intentional shielding reflects a clear effort by Michael and Yvette to provide the girls with a normal childhood, free from the intense scrutiny of the global media, allowing them to define their own identities away from the 'Jordan' name. They represent the future generation of the family, and their private upbringing is a definitive choice by their parents in 2025.