ABBA Now: 5 Shocking Updates On The ABBA Voyage Show And The Members' Secret Projects In 2025

The question "Where is ABBA now?" is no longer about a quiet retirement, but about a global, multi-billion-dollar entertainment empire. As of December 2025, the legendary Swedish quartet—Agnetha, Björn, Benny, and Frida—are more active than ever, not through a traditional reunion, but via a groundbreaking digital concert experience and a series of high-profile, separate solo and business ventures that have reshaped the modern music industry. The group's digital avatars, the 'ABBA-tars,' continue to sell out shows in London, while the four members themselves are involved in everything from new musical albums to major tech investments.

The biggest news is the continued success and evolution of the ABBA Voyage concert, which recently celebrated a major anniversary with a refreshed setlist. Meanwhile, the individual members have been busy with new creative and entrepreneurial pursuits, proving that the ABBA brand is a vibrant, living entity that continues to dominate the charts and the business world well into the mid-2020s. This is the definitive, up-to-the-minute look at what the four pop icons are doing right now.

The Four Icons: A Complete Biography and Current Profile (2025)

While their professional lives remain intertwined through the *ABBA Voyage* project, each of the four members maintains a distinct and highly active career path:

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• Agnetha Fältskog (The Blonde Singer)
  • Full Name: Agnetha Åse Fältskog
  • Born: April 5, 1950 (Age 75 in 2025)
  • Current Focus: Solo music career and private life.
  • Latest Update: Agnetha made a surprise solo comeback in late 2023 with the album A+, a reimagined version of her 2013 solo LP A. The single "Where Do We Go From Here?" marked her first new music in a decade, reaffirming her status as a recording artist outside of the ABBA collective.
• Björn Ulvaeus (The Lyricist & Businessman)
  • Full Name: Björn Kristian Ulvaeus
  • Born: April 25, 1945 (Age 80 in 2025)
  • Current Focus: Entrepreneurship, music rights, and anti-piracy advocacy.
  • Latest Update: Björn is a major force in the entertainment business. He co-founded the investment firm Pophouse, which recently secured over €1 billion in funding and acquired the music catalog of rock legends KISS. He is also actively exploring the use of Artificial Intelligence (AI) in songwriting and remains a vocal advocate for fair compensation for creators.
• Benny Andersson (The Composer & Musician)
  • Full Name: Göran Bror Benny Andersson
  • Born: December 16, 1946 (Age 79 in 2025)
  • Current Focus: Composing, musical theatre, and his own orchestra.
  • Latest Update: Benny continues to compose new music, often collaborating with Björn. In September 2024, he released a new album, Alla kan dansa, with his band, Benny Anderssons Orkester (BAO). He is also involved in the continued success of the *Mamma Mia!* musical franchise and has updated his studio to work with cutting-edge immersive audio formats like Dolby Atmos.
• Anni-Frid Lyngstad (Frida) (The Brunette Singer & Royal)
  • Full Name: Anni-Frid Synni Lyngstad (Princess Reuss, Countess of Plauen)
  • Born: November 15, 1945 (Age 80 in 2025)
  • Current Focus: Philanthropy, private life, and supporting the ABBA legacy.
  • Latest Update: Known as Frida, she lives a relatively private life in Switzerland, having recently moved to the Lake Geneva area. She remains the most visible member at *ABBA Voyage*, having attended the show multiple times, including the major anniversary gala, showing her continued support for the group's digital continuation.

The ABBA Voyage Show: New Songs and 2026 Extension

The revolutionary *ABBA Voyage* concert, which premiered in May 2022, remains the central focus of the ABBA collective's current activities. Located in a custom-built arena in London, the show is a technological marvel that features the four 'ABBA-tars'—hyper-realistic digital versions of the band members from 1979—performing a full concert with a live ten-piece band. The show is not a hologram; it is a full-motion, high-definition digital experience.

To keep the experience fresh and to celebrate its third anniversary in May 2025, the producers announced a major update to the production, including a refreshed setlist.

The most notable changes to the setlist included the addition of fan-favorite deep cuts and album tracks, proving that the show is a dynamic, evolving performance rather than a static recording.

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Key ABBA Voyage Updates (2025/2026):

• New Songs Added: The setlist now includes tracks like "The Visitors," "Hole In Your Soul," "Super Trouper," and "The Name Of The Game," offering fans a deeper dive into the ABBA catalog beyond the greatest hits.
• Anniversary Gala: The third-anniversary celebration was attended by both Benny Andersson and Anni-Frid Lyngstad, who watched their digital selves perform alongside the live band.
• Extended Run: Due to overwhelming demand, tickets for the London residency have been extended, with bookings now available well into June 2026, solidifying its status as a long-term cultural phenomenon.
• Technological Evolution: The show continues to push the boundaries of immersive entertainment, utilizing cutting-edge motion capture technology and visual effects to create a seamless, believable concert experience.

The success of the ABBA Voyage show has sparked a new wave of interest in digital performances, with Björn Ulvaeus's Pophouse now investing in similar ventures for other major artists.

The Business of ABBA: Björn and Benny's Billion-Dollar Ventures

Beyond the music and the digital concert, the two male members of ABBA, Björn Ulvaeus and Benny Andersson, are major players in the global business and financial sectors, transforming their creative legacy into a vast financial empire.

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Pophouse Entertainment: The New ABBA Blueprint

The most significant venture is Pophouse Entertainment, a company co-founded by Björn Ulvaeus and investor Conni Jonsson. Pophouse is focused on creating and investing in brand-driven entertainment experiences, essentially taking the blueprint of *ABBA Voyage* and applying it to other cultural icons.

In a major 2024/2025 financial update, the firm announced it had secured a massive debut fundraise of over €1 billion, or approximately $1.07 billion USD. This capital is being used to acquire and develop intellectual property (IP), most notably the acquisition of the entire music catalog of the band KISS in 2024.

Björn's role in Pophouse highlights his shift from lyricist to powerful media mogul, focusing on how music and IP are valued and presented in the digital age. He is also a vocal proponent of using technology, including AI, to enhance and protect the creative process, having invested in companies like Salt Music as recently as January 2024.

Benny's Orchestral and Theatrical Pursuits

Benny Andersson, while still involved in the financial aspects of ABBA's IP, remains primarily focused on composition. His work with his 16-person folk music ensemble, Benny Anderssons Orkester (BAO), continues to produce new, critically acclaimed material.

The release of the new BAO album, *Alla kan dansa* (Everyone Can Dance), in late 2024, demonstrates his commitment to traditional Swedish folk and pop music, with lyrics once again penned by Björn.

Furthermore, the timeless musicals *Mamma Mia!* and *Chess*, both co-written by Björn and Benny, are experiencing a resurgence, with discussions of new Broadway ventures and revivals planned for 2025, ensuring their theatrical legacy remains as strong as their pop history.

Will ABBA Ever Reunite for a Live Performance? The Final Word

The question of a live, physical reunion remains the most persistent query among fans. While there are occasional speculative rumors, the official and consistent message from all four members remains firm: ABBA will not perform together again as a physical group.

Benny Andersson has repeatedly stated that the *Voyage* album and the digital concert are the final creative output from the group. The ABBA-tars are designed to be the definitive, everlasting performance of the band, allowing fans to experience the music without the pressure or physical demands of a traditional tour on the septuagenarian members.

The members are content to let their digital selves carry the torch, while they focus on their separate, highly successful careers—from Agnetha's solo comeback to Björn and Benny's multi-billion-dollar business and creative ventures. The ABBA of today is a sophisticated, multi-layered entity that is both a nostalgic tribute and a forward-looking technological and business powerhouse.