Jason Priestley, the Canadian-American actor and director forever etched in pop culture history as the virtuous Brandon Walsh from Beverly Hills, 90210, is having one of his busiest years yet in 2025, proving his career is far from just a nostalgic throwback. The star, who successfully transitioned from teen idol to a respected director and leading man, is currently making headlines with a major television spinoff and a highly anticipated sci-fi film set to premiere this year.
The latest updates, as of December 2025, confirm Priestley is reprising his role as the charming private investigator Matt Shade in a new series, while also tackling complex dramatic roles on the big screen. This article dives deep into his current projects, his enduring family life, and the surprising details of his career reinvention, showcasing why he remains a relevant and dynamic force in Hollywood today.
Jason Priestley: The Complete Biography and Profile
Jason Bradford Priestley has maintained a multi-faceted career spanning over four decades, navigating the shift from a global teen idol to a serious actor, director, and producer. His journey is marked by iconic television roles, a significant directing portfolio, and a well-documented passion for professional motorsports.
- Full Name: Jason Bradford Priestley
- Date of Birth: August 28, 1969
- Birthplace: North Vancouver, British Columbia, Canada
- Nationality: Canadian-American
- Spouse: Naomi Lowde-Priestley (m. 2005)
- Previous Spouse: Ashlee Peterson (m. 1999; div. 2000)
- Children: Daughter, Ava Veronica Priestley; Son, Dashiell Orson Priestley
- Best Known Roles: Brandon Walsh (Beverly Hills, 90210), Matt Shade (Private Eyes), Richard "Fitz" Fitzpatrick (Call Me Fitz).
- Estimated Net Worth: Approximately $12 million (as of 2025).
- Key Career Milestone: Directed 19 episodes of Beverly Hills, 90210, beginning his transition behind the camera.
- Other Interests: Former professional race car driver in the SCCA Pro Racing series.
The 2025 Comeback: New TV Spinoff and Sci-Fi Thriller
While many fans associate Priestley with the original 90210, his current slate of projects in 2025 is a testament to his versatility and commitment to new, compelling stories. His two most significant projects—one on television and one in film—are drawing considerable buzz, especially for their fresh take on familiar genres.
1. Reprising Matt Shade in Private Eyes: West Coast
One of the biggest pieces of news for fans of his recent work is the greenlighting of a spinoff series, Private Eyes: West Coast. Priestley and co-star Cindy Sampson are set to return as private investigators Matt Shade and Angie Everett, respectively. The original series, Private Eyes, ran for five seasons and was a successful procedural drama set in Toronto.
The new ten-episode spinoff, however, transplants the beloved duo from the bustling skyline of Toronto to the scenic, seaside charm of Victoria, British Columbia. This geographical shift is not merely a change of scenery; reports suggest that the move will see Shade and Everett leading "surprisingly different lives," promising fresh mysteries and a new relationship dynamic for the pair. Filming is reportedly underway in Victoria, making this one of his most active projects in 2025.
2. The Controversial Role in the Film All There Is
On the film front, Priestley stars in the new sci-fi drama All There Is, which is slated to make its world premiere at a major film festival in 2025. Directed by Kit Williamson, the film centers on a troubled Gen Z teenager named Ava.
Priestley plays Greyson, the teenager's "movie-star father," who is married to a character played by Mena Suvari. The central conflict of the film revolves around a tragedy involving the teenager’s best friend, which is controversially blamed on Greyson's new sci-fi film. This role offers Priestley a chance to delve into a complex, perhaps morally ambiguous, character—a stark contrast to the "level-headed voice of reason" role he often embodies in his reunions with the 90210 cast.
From Brandon Walsh to Director: The Enduring Legacy of an Icon
Jason Priestley’s career longevity is a masterclass in professional evolution. He leveraged his massive fame from the 1990s hit Beverly Hills, 90210 not just as an actor, but as a budding director, a move that secured his place behind the camera for decades to come.
3. Directing His Own Destiny
Priestley’s transition to directing began surprisingly early, while he was still a main cast member on 90210. He directed nearly two dozen episodes of the iconic show, a move that was rare for an actor of his stature at the time. This experience provided a foundation for his subsequent work directing episodes of major series like The Secret Life of the American Teenager and Haven, as well as his own series, Call Me Fitz.
In 2025, he continues to be recognized for this dual-threat capability. He is slated to participate in industry panels discussing the complex transition of actors into directing, sharing insights alongside other notable figures. This ongoing involvement highlights his commitment to the craft of filmmaking beyond just performing.
4. The Unwavering Family Life
Despite the high-profile nature of his early career, Priestley has maintained a relatively stable and private family life since his marriage to makeup artist Naomi Lowde-Priestley in 2005. The couple shares two children, a daughter, Ava Veronica, and a son, Dashiell Orson.
Priestley has occasionally shared glimpses into his family life, noting that his daughter has developed a fondness for watching the show that made him famous, Beverly Hills, 90210, offering a unique generational connection to his legacy.
5. A Passion for the Racetrack
Beyond acting and directing, one of Priestley’s most enduring passions is motorsports. His career as a semi-professional race car driver is a significant part of his identity. He competed in the SCCA Pro Racing series and co-owned a racing team, underscoring a deep commitment to the sport.
While a serious racing accident in 2002 curtailed his most active driving days, his enthusiasm for the motorsports world remains a constant, providing a thrilling, high-octane counterpoint to his work in entertainment.
6. The Enduring '90210' Legacy
Even with new projects dominating his schedule, the shadow of Brandon Walsh is long. Priestley frequently engages with the legacy of 90210, often reuniting with cast members. He has openly discussed how he naturally falls back into the role of the "level-headed voice of reason" during these reunions, a self-aware nod to the character that defined a generation. His willingness to embrace this history while simultaneously forging new paths is a key to his lasting appeal.
7. Fan Engagement in 2025
To the delight of his global fanbase, Priestley is scheduled to make guest appearances at various fan conventions, including the FACTS Spring Edition in 2025. These appearances provide a direct connection for fans to meet the star and hear about his latest endeavors, confirming his active participation in the pop culture landscape this year.
Jason Priestley’s 2025 calendar is a perfect blend of nostalgia and novelty. With the exciting return of his PI character in Private Eyes: West Coast and a challenging new role in the sci-fi film All There Is, he continues to demonstrate that a career built on a teen drama can evolve into a robust and respected body of work across multiple creative fields.
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