The $675 Angel: 5 Reasons Why The 'Angel In Clouds Labubu' Is The Hottest Collectible Of 2025

The 'Angel in Clouds Labubu' figure has become the single most talked-about designer toy in the collectible world right now, a celestial rarity that blends the mischievous charm of Labubu with an ethereal, angelic aesthetic. Released on October 25, 2024, this limited-edition piece from Pop Mart’s The Monsters series has immediately soared past its retail price, turning into a volatile high-value asset that commands prices up to $675 on the secondary market as of December 2025. This deep-dive explores the figure's unique design, its creator Kasing Lung's vision, and the frenzy that has made it a must-have for serious art toy collectors.

This particular collectible is not just another blind box pull; it is the "Zimomo Angel in Clouds," an XXL collector edition that has redefined what a Pop Mart release can be. Its towering size and delicate, fantasy-inspired design have captivated a global audience, proving that the demand for high-quality, artist-driven vinyl face dolls is stronger than ever. Understanding its value requires looking past the plush exterior to the limited production run and the cultural phenomenon that is Labubu.

The Creator and The Monster: Kasing Lung’s Vision

The entire universe of The Monsters, including the beloved Labubu and its companion Zimomo, is the brainchild of Hong Kong illustrator and toy designer Kasing Lung. His work is characterized by a unique blend of dark whimsy and emotional depth, often drawing inspiration from European and Nordic folklore.

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Kasing Lung: A Brief Biography and Profile

• Full Name: Kasing Lung (龍家昇)
• Born: December 31, 1972
• Birthplace: Hong Kong
• Early Life: Moved to the Netherlands with his family, where he developed a fascination with Nordic folklore and nature, which heavily influences his art.
• Known For: Creating the *Labubu* character and the entire *The Monsters* series.
• Artistic Style: Combines elements of fantasy, folklore, and street art, often featuring zoomorphic elves with exaggerated facial features.
• Partnership: Collaborates extensively with the global collectible toy brand Pop Mart.
• Current Focus: Has recently shifted focus to painting, hosting solo exhibitions while continuing to design collectible figures.

Lung’s creatures are not simply cute; they are mischievous, fanged, wide-eyed elves, each with a distinct personality. Labubu is the main character, known for its playful nature, while Zimomo, the character featured in the 'Angel in Clouds' edition, is another key figure in The Monsters series. Zimomo often has a slightly larger build and is recognizable by its distinct tail, differentiating it from the original Labubu variants. The 'Angel in Clouds' figure is sometimes referred to as 'Zimomo v2' due to its updated design and massive scale.

5 Reasons Why 'Angel in Clouds Labubu' is a Collector's Obsession

The Zimomo 'Angel in Clouds' figure is more than just a toy; it is a piece of contemporary designer art. Its meteoric rise in the collectible market is due to a confluence of factors related to its design, rarity, and the cultural hype surrounding the Pop Mart brand.

1. The Monumental, XXL Scale and Design Aesthetic

The sheer size of the 'Angel in Clouds' figure makes it a statement piece in any collection. Standing at an impressive 58 to 59 cm (approximately 22.8 inches), it is classified as an XXL collector Labubu or Giant Vinyl Figure.

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• Ethereal Design: The aesthetic is a stunning departure from the darker whimsy of some other Labubu variants. It features soft pastel colors, delicate wings, and a dreamy cloud-like base.
• Materiality: The figure is constructed from a mix of materials, including 36% polyester, 35% PVC, and 29% ABS for the shell, giving it a high-quality, substantial feel.
• Cloud Details: The figure is characterized by its "cloud-white fur" and a shimmering vinyl face that is meant to capture the stillness of the sky, giving the mischievous Zimomo a surprisingly gentle expression.

2. Extreme Limited Edition Rarity and High Demand

As a limited-edition release, the 'Angel in Clouds' was intentionally produced in a small run, instantly creating scarcity. This scarcity is the primary driver of its secondary market value.

• Immediate Sell-Out: The figure sold out instantly upon its official launch on October 25, 2024, through Pop Mart and authorized sellers.
• Collector's Hunt: For many collectors of *The Monsters* series, owning one of the "Mega Labubu" or giant vinyl face dolls is the pinnacle of their collection, making the hunt for this specific variant intense.

3. The Volatile Secondary Market Investment Value

The 'Angel in Clouds Labubu' has become a significant investment piece, showcasing the explosive growth of the art toy market, especially for Pop Mart collectibles. While the initial retail price varied across different listings (some citing $78, others $179.99, and some $299.99), its market value has consistently climbed.

• Price Fluctuation: Secondary market prices have been observed ranging from $180 to over $675 for a new, authentic piece.
• Investment Potential: The phenomenon demonstrates that specific, limited-run designer toys from established artists like Kasing Lung can appreciate in value, much like art, sneakers, or high-end watches, though collectors should be aware of market volatility.

4. Topical Authority and The Power of the Labubu Brand

The success of this figure is rooted in the immense topical authority of the Labubu brand itself. Labubu is a global phenomenon that has helped Pop Mart become a multi-billion-dollar collectible empire.

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• Cultural Impact: The figure taps into the massive community of *The Monsters* collectors who follow every release, from blind boxes to giant vinyl dolls.
• LSI Relevance: The 'Angel in Clouds' naturally attracts collectors who are searching for other high-value LSI (Latent Semantic Indexing) entities such such as "Labubu I Found You Zimomo," "Labubu Time to Chill Zimomo," and "Mokoko" variants, all of which are part of the same highly collectible universe.

5. Packaging and Collector Experience

The figure often comes with an enhanced collector experience, which further justifies its premium status and price. Some releases of the 'Angel in Clouds' Zimomo included a matching tote bag designed with the same dreamy, ethereal aesthetic.

• Unboxing Experience: Collector reviews frequently highlight the impressive packaging, which is commensurate with a high-end, large-scale art piece, making the unboxing a significant part of the overall purchase satisfaction.

The Future of Labubu and Designer Toy Investment

The incredible demand for the 'Angel in Clouds Labubu' confirms a major trend in the designer toy space: the move toward larger, more detailed, and more limited-edition art pieces. The figure's blend of Kasing Lung's signature dark whimsy with a delicate, heavenly motif has created an instant classic.

For those looking to invest or collect, the 'Angel in Clouds' Zimomo represents a high-water mark for Pop Mart's *The Monsters* series. It is a perfect storm of artistic integrity, extreme rarity, and cultural hype. While the secondary market remains volatile, the figure’s massive size and stunning, unique design ensure its place as one of the most desirable and sought-after Labubu variants of 2025 and beyond. As more limited-edition Zimomo and Labubu figures are released, the 'Angel in Clouds' will likely serve as a benchmark for future investment-grade collectibles.